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Economics Summary of Chapter 3

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Economics summary of chapter 3 of the book used in year one of IBMS. Writer of the book is N.Gregory Mankiw. It is a fully English written summary.

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Economics summary Y1Q2



Economics summary chapter 3
The market forces of Supply & Demand

Markets and competition
The terms supply and demand refer to the behaviour of people as they interact with one
another in markets.

Competitive markets
A markets  a group of buyers and sellers of a particular good or service.

 Buyers determine demand
 Sellers determine supply

In a competitive market, buyers and sellers have a negligible impact on the market price.
Each seller has limited control over the price because other sellers are offering similar
products and each seller only supplies a very small amount in relation to the total supply
of the market.

In a perfectly competitive market the products are identical (homogenous) so a seller has
little reason to charge less than the going price.

Competition: perfect and otherwise
- Perfect competition; the products are identical (homogenous) so a seller
has little reason to change price because there are many buyers and
sellers (price takers). (fruits and veggies)
- Monopoly; one seller and sets the price. (local water company)
- Oligopoly; fall between extremes. Few sellers that do not always compete
aggressively. Many markets are an oligopoly. (supermarkets, phones)
- Monopolistically competitive; contains many sellers but each offers
something slightly different. Because of this, sellers can set their own
prices. (magazines)

Demand
The demand curve: the relationship between price and quantity demanded
Quantity demand  the amount of goods that buyers are willing and able to purchase

Law of Demand  other things equal, the quantity demanded of a good fall when the
price of the good rises. It is represented by the demand curve.

Demand schedule a table that shows the relationship between the price of a good
and the quantity demanded.

Demand curve  a graph of the relationship between the price of a good and the
quantity demanded.

A decrease in price  increases quantity of a product demanded.

, Economics summary Y1Q2




Changes in quantity demanded
Changes in the price of the product lead to a movement along the demand curve.
(Exhibit above)

Shifts versus movement along the demand
Assume the price of milks falls.

 More will be demanded because of the income and substitution effects.

Income effect: consumers can now afford to buy more with their income.

Substitution effect: consumers will choose to
substitute the more expensive drinks with the now
cheaper milk.

Shift in the demand curve
Shifts caused by factors other than price

 Consumer income
- As income increases the demand for a
normal good will increase
- As income increases the demand for an
inferior good will decrease
 Prices of related goods (substitutes and
complements)
- When a fall in the price of one good
reduces the demand for another good, the two goods are called substitutes
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