Lote
Marketing track - Consumer Behaviour &. Digital Marketing
Both extended summaries for the Msc Business Administration Marketing track, with the core topics of Consumer Behaviour & Digital Marketing.
[Mostrar más]Both extended summaries for the Msc Business Administration Marketing track, with the core topics of Consumer Behaviour & Digital Marketing.
[Mostrar más]9x vendido
A complete summery of all articles from consumer behaviour. Including
WEEK 1	
- RED BULL “GIVES YOU WINGS” FOR BETTER OR WORSE: A DOUBLE‐EDGED IMPACT OF BRAND EXPOSURE ON CONSUMER PERFORMANCE - BRASEL & GIPS	
- THE IMPACT OF INCOMPLETE TYPEFACE LOGOS ON PERCEPTIONS OF THE FIRM - HAGTVEDT	
SURP...
Vista previa 4 fuera de 31 páginas
Añadir al carritoA complete summery of all articles from consumer behaviour. Including
WEEK 1	
- RED BULL “GIVES YOU WINGS” FOR BETTER OR WORSE: A DOUBLE‐EDGED IMPACT OF BRAND EXPOSURE ON CONSUMER PERFORMANCE - BRASEL & GIPS	
- THE IMPACT OF INCOMPLETE TYPEFACE LOGOS ON PERCEPTIONS OF THE FIRM - HAGTVEDT	
SURP...
13x vendido
A complete summery of all articles from consumer behaviour. Including: 
Week 1	
- In the digital world, not everything that can be measured matters. How to distinguish “valuable” from “nice to know” among measures of consumer engagement – Fulgoni	
-Attribution modeling in digital advertisi...
Vista previa 4 fuera de 33 páginas
Añadir al carritoA complete summery of all articles from consumer behaviour. Including: 
Week 1	
- In the digital world, not everything that can be measured matters. How to distinguish “valuable” from “nice to know” among measures of consumer engagement – Fulgoni	
-Attribution modeling in digital advertisi...
Compradores de Stuvia evaluaron más de 700.000 resúmenes. Así estas seguro que compras los mejores documentos!
Puedes pagar rápidamente y en una vez con iDeal, tarjeta de crédito o con tu crédito de Stuvia. Sin tener que hacerte miembro.
Tus compañeros escriben los resúmenes. Por eso tienes la seguridad que tienes un resumen actual y confiable. Así llegas a la conclusión rapidamente!
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Nuestra garantía de satisfacción le asegura que siempre encontrará un documento de estudio a tu medida. Tu rellenas un formulario y nuestro equipo de atención al cliente se encarga del resto.
Stuvia is a marketplace, so you are not buying this document from us, but from seller ingestufkens. Stuvia facilitates payment to the seller.
No, you only buy this summary for 8,49 €. You're not tied to anything after your purchase.
4.6 stars on Google & Trustpilot (+1000 reviews)
45,681 summaries were sold in the last 30 days
Founded in 2010, the go-to place to buy summaries for 14 years now