Ote2601ass12023 Study guides, Study notes & Summaries
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SOLUTION FOR ASSIGNMENT 1 OTE 2601 2023
- Case • 10 pages • 2023
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- R119,00
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Question 1 
The four Ps are the key considerations that must be thoughtfully reviewed and wisely implemented in order to successfully market a product or service. They are product, price, place, and promotion. 
The four Ps are often referred to as the marketing mix. They encompass a range of factors that are considered when marketing a product, including what consumers want, how the product or service meets or fails to meet those wants, how the product or service is perceived in the world, how i...
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