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Marketing Management (BEM120)

University of Pretoria (UP)

Here are the best resources to pass Marketing Management (BEM120). Find Marketing Management (BEM120) study guides, notes, assignments, and much more.

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Marketing Management Questions and Answers

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    Marketing Management Questions and Answers

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    January 2023
  • List the steps in the personal selling process. Strategic Planning, Marketing Planning, Business Planning & Corporate Planning Marketing Planning Process Competitive Orientated Approaches to Pricing Promotional Methods List of potential customers sources and techniques
  • reigntutorstc90
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Steps taken in pricing of a product.

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    Steps taken in pricing of a product.

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  • Draw a diagram showing the various steps that are taken in the pricing of a product. Steps taken in pricing of a product.
  • reigntutorstc90
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List the steps in the personal selling process.

  • Exam (elaborations)

    List the steps in the personal selling process.

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    January 2023
    2022/2023
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  • List the steps in the personal selling process. Steps in the personal selling process
  • reigntutorstc90
    R50,00 More Info
Strategic Planning, Marketing Planning, Business Planning & Corporate Planning

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    Strategic Planning, Marketing Planning, Business Planning & Corporate Planning

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    January 2023
    2022/2023
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  • Strategic planning is a critical process that organizations engage in to identify what they are and where they want to be in the future. (a) Identify the three levels of strategy. (b) Explain where marketing planning fits into this process. (c) Describe the benefits of marketing planning
  • reigntutorstc90
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The third step in the marketing planning process is an internal and external analysis of the strengths, weaknesses, opportunities and threats.

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    The third step in the marketing planning process is an internal and external analysis of the strengths, weaknesses, opportunities and threats.

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    January 2023
    2022/2023
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  • The third step in the marketing planning process is an internal and external analysis of the strengths, weaknesses, opportunities and threats. Explain what this would involve for the marketer.
  • reigntutorstc90
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Competitive-orientated approaches to pricing: (a) Product-analysis pricing (b) Competition-oriented pricing (c) Full-line pricing

  • Exam (elaborations)

    Competitive-orientated approaches to pricing: (a) Product-analysis pricing (b) Competition-oriented pricing (c) Full-line pricing

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    January 2023
    2022/2023
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  • Discuss the following competitive-orientated approaches to pricing: (a) Product-analysis pricing (b) Competition-oriented pricing (c) Full-line pricing
  • reigntutorstc90
    R50,00 More Info
Promotional methods that can be used to drive sales in the consumer market

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    Promotional methods that can be used to drive sales in the consumer market

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    January 2023
    2022/2023
    A
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  • Discuss promotional methods that can be used to drive sales in the consumer market.
  • reigntutorstc90
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Source and techniques for developing a list of potential customers during prospecting

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    Source and techniques for developing a list of potential customers during prospecting

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    January 2023
    2022/2023
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  • Discuss the best sources and techniques for building a list of potential customers during prospecting.
  • reigntutorstc90
    R90,00 More Info
Chapter 18 Non Parametric Tests

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    Chapter 18 Non Parametric Tests

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    September 2022
    2022/2023
  • summary of chapter 18 - stk 120
  • zaakirahessa
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Marketing Management 1 MAR101B notes

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    Marketing Management 1 MAR101B notes

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    August 2022
    2022/2023
  • This document compiles notes from the textbook Introduction to marketing a southern African perspective, as well as lecture notes and study guide notes. *Exam mark: 82% *Final mark: 80% Please support my profile by leaving a review!
  • chrizelbreytenbach
    R129,00 More Info
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