THE BMZ ACADEMY
THE BMZ ACADEMY
@0 6 8 0 5 3 8 2 1 3
BMZ ACADEMY 068 053 8213
, THE BMZ ACADEMY
MANCOSA: BBA (HONS) Assessment
A class-based discussion with model answers to Assignment
Model Solutions provided in this document are not intended for cheating, rather to
provide a starting point.
All solutions were presented based on class discussion.
Further breakdown are given for each question to give students a comprehensive
starting point and keep on referencing to the relevant areas.
BMZ ACADEMY 068 053 8213
, THE BMZ ACADEMY
PRELIMINARY
Breakdown of Questions 1 to 5 in research project for the Quantitative Methods and
Business Research Methodology (QMBRM8) module. These notes are structured to help you
understand what each question requires and how to approach it effectively.
Question 1: Research Problem and Objectives
Demands of the Question
In this question you are expected to
• Clearly state the research problem the study seeks to address.
• Formulate clear, specific research objectives that align with the problem.
Breakdown of the Question
• Identify the gap or issue in current knowledge or practice.
• Justify why the study is necessary.
• Translate this into SMART objectives (Specific, Measurable, Achievable, Relevant,
Time-bound).
Module Sections/Units
• Unit 1: Introduction to Business Research
• Unit 2: Problem Identification and Literature Review
Assumed Knowledge
• Understanding what constitutes a research problem.
• Familiarity with basic structure of academic research.
Expected Knowledge
• Ability to define a problem statement concisely.
BMZ ACADEMY 068 0 5 3 8 2 1 3Page 3 of 78
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• Skills to break it down into practical objectives that guide the research.
Key Resources
• Saunders et al. (2023), Research Methods for Business Students, Chapters 2–3.
• MANCOSA Module Guide, Unit 1 and 2.
• Hair et al. (2020), Essentials of Business Research Methods.
Question 2: Research Design and Methodology
Demands of the Question
You must:
• Identify the type of research (e.g., quantitative, descriptive, exploratory).
• Explain your methodological approach including sampling, data collection, and
instrument design.
Breakdown of the Question
• Describe research paradigm (e.g., positivist).
• Identify population and sample.
• Describe tools like questionnaires or surveys.
• Explain how validity and reliability are addressed.
Module Sections/Units
• Unit 3: Research Design and Methodology
• Unit 4: Sampling and Data Collection
Assumed Knowledge
• Understanding of the difference between qualitative and quantitative research.
• Familiarity with research ethics.
BMZ ACADEMY 068 0 5 3 8 2 1 3Page 4 of 78
THE BMZ ACADEMY
@0 6 8 0 5 3 8 2 1 3
BMZ ACADEMY 068 053 8213
, THE BMZ ACADEMY
MANCOSA: BBA (HONS) Assessment
A class-based discussion with model answers to Assignment
Model Solutions provided in this document are not intended for cheating, rather to
provide a starting point.
All solutions were presented based on class discussion.
Further breakdown are given for each question to give students a comprehensive
starting point and keep on referencing to the relevant areas.
BMZ ACADEMY 068 053 8213
, THE BMZ ACADEMY
PRELIMINARY
Breakdown of Questions 1 to 5 in research project for the Quantitative Methods and
Business Research Methodology (QMBRM8) module. These notes are structured to help you
understand what each question requires and how to approach it effectively.
Question 1: Research Problem and Objectives
Demands of the Question
In this question you are expected to
• Clearly state the research problem the study seeks to address.
• Formulate clear, specific research objectives that align with the problem.
Breakdown of the Question
• Identify the gap or issue in current knowledge or practice.
• Justify why the study is necessary.
• Translate this into SMART objectives (Specific, Measurable, Achievable, Relevant,
Time-bound).
Module Sections/Units
• Unit 1: Introduction to Business Research
• Unit 2: Problem Identification and Literature Review
Assumed Knowledge
• Understanding what constitutes a research problem.
• Familiarity with basic structure of academic research.
Expected Knowledge
• Ability to define a problem statement concisely.
BMZ ACADEMY 068 0 5 3 8 2 1 3Page 3 of 78
, THE BMZ ACADEMY
• Skills to break it down into practical objectives that guide the research.
Key Resources
• Saunders et al. (2023), Research Methods for Business Students, Chapters 2–3.
• MANCOSA Module Guide, Unit 1 and 2.
• Hair et al. (2020), Essentials of Business Research Methods.
Question 2: Research Design and Methodology
Demands of the Question
You must:
• Identify the type of research (e.g., quantitative, descriptive, exploratory).
• Explain your methodological approach including sampling, data collection, and
instrument design.
Breakdown of the Question
• Describe research paradigm (e.g., positivist).
• Identify population and sample.
• Describe tools like questionnaires or surveys.
• Explain how validity and reliability are addressed.
Module Sections/Units
• Unit 3: Research Design and Methodology
• Unit 4: Sampling and Data Collection
Assumed Knowledge
• Understanding of the difference between qualitative and quantitative research.
• Familiarity with research ethics.
BMZ ACADEMY 068 0 5 3 8 2 1 3Page 4 of 78
