This document contains workings, explanations and solutions to the MNM2615 Assignment 3 (QUALITY ANSWERS) Semester 1 2026. For assistance call or us on 0.6.8..8.1.2..0.9.3.4... QUESTION 1 The background of the chosen SME/SMME should not be more than half a page (5 marks for the background). QUESTION 2 (a) Discuss the technological progress in Africa (5 marks for the theoretical discussions). (b) Explain how the chosen SME/SMME can infuse this technological progress in the business (10 marks for the practical application). (15) QUESTION 3 (a) Describe to the identified SME/SMME owner the population's implications relating to the marketing structure (5 marks for the theoretical discussions). (b) Describe to the identified SME/SMME how the implications of the population can influence the structure of marketing (10 marks for the practical application). (15) QUESTION 4 (a) Describe to the identified SME/SMME owner the marketing implications relating to growth in mobile and internet access (5 marks for the theoretical discussions). (b) Describe how the identified SME/SMME can practically capitalise on this growth with reference to its marketing strategy (10 marks for the practical application).
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