Summary
Summary Marketing Management 314 (Retail Management)- Chp 1-12, 14, 16
- Course
- Marketing Management 314
- Institution
- Stellenbosch University (SUN)
Terblanche, N (Ed.), 2017. Retail Management. 2nd edition. Cape Town, South Africa: Oxford University Press. Summary of of the book slides covered 2017. Chp 1-12, 14, 16.
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