COMMUNICATIONS SEMESTER 01
RESEARCH EXAM UNIQUE NUMBER:799107
STUDENT:
EXAM PORTFOLIO STUDENT NUMBER:
COM3706
,DECLARATION OF OWN WORK
I,
(NAME and SURNAME) confirm that:
✓ this MODULE contains my own, original ideas and work
✓ those ideas, or work, that are not my own, have been cited through the prescribed
referencing system which I have familiarised myself with in Tutorial Letter CMNALL/E/301
✓ I have not submitted the ideas or work contained in this MODULE for any other tertiary
education credit
Policy on Research
Ethics
✓ I have read the University’s Policy of Research Ethics
✓ Policy on Research Ethics.pdf
✓ I have read and understood the PLAGIARISM POWERPOINT FOR UNDER-GRADUATE
STUDIES (available under “Additional Sources” on myUnisa)
✓ I have familiarised myself with the library guides ON PLAGIARISM AND ETHICS offered
by Unisa’s library: https://libguides.unisa.ac.za/research-support/plagiarism
✓ I have read and understood Unisa’s Policy for Copyright Infringement and Plagiarism,
and I am aware that plagiarism is punishable in terms of the Copyright Act 98 of 1978 and
I have read the regulations of the University of South Africa in this respect, available online:
https://www.unisa.ac.za/static/corporate_web/Content/Apply%20for%20admission/Docum
ents/Policy_copyright_infringement_plagiarism_16November2005.pdf
STUDENT NUMBER
07/05/2023
SIGNATURE DATE
07/05/2023
WITNESS DATE
1
,TABLE OF CONTENTS PAGE
3.1 SECTION A 4
3.1.1 INTRODUCTION 4
3.1.2 RESEARCH QUESTIONS 4
3.1.3 THEORETICAL FRAMEWORK 5
3.1.4 RESEARCH METHOD FRAMEWORK 6
3.1.4.1 Characteristics between qualitative and quantitative research
designs 6
3.1.4.2 Why this research is both qualitative and quantitative 7
3.1.4.3 Goal of the study 8
3.1.4.4 Two main objectives of the study 8
3.1.4.5 Population of study 8
3.1.4.6 Sampling method and size of the study 9
3.1.4.7 Unit of analysis 9
3.1.5 DATA COLLECTION METHODS AND TECHNIQUES 10
3.1.5.1 Section A: Self-introduction 10
3.1.5.2 Section B: Biographical information of the respondents 10
3.1.5.3 Section C: Quantitative data collection instrument 11
3.1.5.4 Section D: Qualitative data collection instrument 11
3.1.5.5 Section E: Conclusion 11
3.2 SECTION B 12
3.2.1 DATA PRESENTATION AND ANALYSIS OF FINDINGS 12
3.2.1.1 Results of biographical information of respondents 12
3.2.1.2 Results of qualitative data 14
2
, 3.2.1.3 Results of quantitative data 20
3.3 CONCLUSION 27
SOURCES CONSULTED 28
ADDENDUM A 29
SELF ASSESSMENT AND SELF REFLECTION 33
3
RESEARCH EXAM UNIQUE NUMBER:799107
STUDENT:
EXAM PORTFOLIO STUDENT NUMBER:
COM3706
,DECLARATION OF OWN WORK
I,
(NAME and SURNAME) confirm that:
✓ this MODULE contains my own, original ideas and work
✓ those ideas, or work, that are not my own, have been cited through the prescribed
referencing system which I have familiarised myself with in Tutorial Letter CMNALL/E/301
✓ I have not submitted the ideas or work contained in this MODULE for any other tertiary
education credit
Policy on Research
Ethics
✓ I have read the University’s Policy of Research Ethics
✓ Policy on Research Ethics.pdf
✓ I have read and understood the PLAGIARISM POWERPOINT FOR UNDER-GRADUATE
STUDIES (available under “Additional Sources” on myUnisa)
✓ I have familiarised myself with the library guides ON PLAGIARISM AND ETHICS offered
by Unisa’s library: https://libguides.unisa.ac.za/research-support/plagiarism
✓ I have read and understood Unisa’s Policy for Copyright Infringement and Plagiarism,
and I am aware that plagiarism is punishable in terms of the Copyright Act 98 of 1978 and
I have read the regulations of the University of South Africa in this respect, available online:
https://www.unisa.ac.za/static/corporate_web/Content/Apply%20for%20admission/Docum
ents/Policy_copyright_infringement_plagiarism_16November2005.pdf
STUDENT NUMBER
07/05/2023
SIGNATURE DATE
07/05/2023
WITNESS DATE
1
,TABLE OF CONTENTS PAGE
3.1 SECTION A 4
3.1.1 INTRODUCTION 4
3.1.2 RESEARCH QUESTIONS 4
3.1.3 THEORETICAL FRAMEWORK 5
3.1.4 RESEARCH METHOD FRAMEWORK 6
3.1.4.1 Characteristics between qualitative and quantitative research
designs 6
3.1.4.2 Why this research is both qualitative and quantitative 7
3.1.4.3 Goal of the study 8
3.1.4.4 Two main objectives of the study 8
3.1.4.5 Population of study 8
3.1.4.6 Sampling method and size of the study 9
3.1.4.7 Unit of analysis 9
3.1.5 DATA COLLECTION METHODS AND TECHNIQUES 10
3.1.5.1 Section A: Self-introduction 10
3.1.5.2 Section B: Biographical information of the respondents 10
3.1.5.3 Section C: Quantitative data collection instrument 11
3.1.5.4 Section D: Qualitative data collection instrument 11
3.1.5.5 Section E: Conclusion 11
3.2 SECTION B 12
3.2.1 DATA PRESENTATION AND ANALYSIS OF FINDINGS 12
3.2.1.1 Results of biographical information of respondents 12
3.2.1.2 Results of qualitative data 14
2
, 3.2.1.3 Results of quantitative data 20
3.3 CONCLUSION 27
SOURCES CONSULTED 28
ADDENDUM A 29
SELF ASSESSMENT AND SELF REFLECTION 33
3
