COMMUNICATION YR 2
Lecture 5/ Chapter 1 / STUDY UNIT 1
COMMUNICATION AND THE ORGANISATION
COM 2602 (UNISA)
, WHAT IS THE IMPORTANCE OF
COMMUNICATION IN AN ORGANISATI
• Co-operation amongst stakeholders
• Easy interaction amongst colleagues
• All members work more efficiently
There are many communication variables that may affect the success of the organizatio
THIS MAKES ORGANISATIONAL COMMUNICATION A COMPLEX PHENOMENON
IE
• Planned communication eg advertising, broadcast from management to staff
• Corporate culture, co-operation style
• Relationships between staff
• Relationship of staff within the organization and those outside eg with customers
Lecture 5/ Chapter 1 / STUDY UNIT 1
COMMUNICATION AND THE ORGANISATION
COM 2602 (UNISA)
, WHAT IS THE IMPORTANCE OF
COMMUNICATION IN AN ORGANISATI
• Co-operation amongst stakeholders
• Easy interaction amongst colleagues
• All members work more efficiently
There are many communication variables that may affect the success of the organizatio
THIS MAKES ORGANISATIONAL COMMUNICATION A COMPLEX PHENOMENON
IE
• Planned communication eg advertising, broadcast from management to staff
• Corporate culture, co-operation style
• Relationships between staff
• Relationship of staff within the organization and those outside eg with customers
