PASSMATE TUTORIALS
DISCLAIMER: THIS IS NOT AN OFFICIAL GUIDE FROM UNISA. THE FRAMEWORK IS
NOT PREPARED NOR APPROVED BY UNISA, RATHER REPRESENTS A POSSIBLE
SOLUTION TO THE TASK CONSISTENT WITH THEORY. THIS ASSIGNMENT IS
INTENDED TO ASSIST STUDENTS IN GETTING STARTED WITH THEIR ASSIGNMENT,
AND IN NO CASE THIS DOCUMENT SHOULD BE USED FOR CHEATING. WE BELIEVE
THIS WILL BE A GOOD STARTING POINT AS IT WAS PREPARED BY OUR TEAM OF
PROFESSIONAL PRIVATE TUTORS WHO ARE EXPERTS IN THE FIELD, AND IT WAS
PREPARED USING VARIOUS SOURCES. ANY SIMILARITY WITH ANY EXISTING
THEORY OR DISCUSSION BY OTHER AUTHORS IS EXCUSED. THE AUTHORS
HOWEVER DO NOT CLAIM MONOPOLY TO KNOWLEDGE HENCE MODIFICATION OF
THE ANSWERS CONTAINED IN THIS FRAMEWORK MAY NOT BE PROHIBITED AS IT
CONTRIBUTES TO EXPANSION OF KNOWLEDGE. FOR ANY FURTHER GUIDELINE
ABOUT THE INFORMATION CONTAINED HERE AND THE MODULE IN GENERAL,
CONTACT PASSMATE TUTORIALS.
WE ASSIST WITH OTHER MODULES INCLUDING:
ECSs, FACs, MACs, MNGs, INTs, TRLs, HMEMS, PRMs, PROs, MNBs, DSC, QMI, MNMs,
MNO, MNPs, FIN, PUBs, MNMs, RESEARCH among others.
WE OFFER CLASSES, ASSIGNMENT GUIDELINES, EXAMINATION PREPARATION,
RESEARCH AND RESEARCH PROPOSALS, DISSERTATION EDITING etc.
OTHER THAN UNISA, WE ALSO ASSIST STUDENTS AT VARIOUS INSTITUTIONS
INCLUDING MANCOSA, REGENT, REGEYNESES, BOSTON, STADIO, OLG, UJ, UP etc
For any enquiries the following numbers can be used for calling, SMS, WhatsApp and
telegram
CONTACT PASSMATE TUTORIALS @061 262 1185/068 053 8213/0717 513 144
CONTACT PASSMATE TUTORIALS @061 262 1185/068 053 8213/0717 513 144
, PASSMATE TUTORIALS
QUESTION 1 [45 MARKS]
1.1 Sustained Competitive Advantage (SCA) [17 marks]
Theoretical explanation [3 marks]
Sustained competitive advantage (SCA) occurs when an organisation implements a
value-creating strategy that competitors cannot easily duplicate or replicate over time.
Barney's (1991) Resource-Based View (RBV) explains that resources can support SCA
when they are valuable, rare, difficult to imitate and effectively exploited by the
organisation. Gerhart and Feng (2021) extend this perspective by emphasising the
importance of firm-specific human capital and complementarities between resources,
while Collins (2021) argues that employee-based resources create advantage when they
fit with organisational capabilities that enable their effective deployment. SCA therefore
does not arise merely because a business owns expensive equipment or employs
qualified people. Rather, it develops when resources are combined into capabilities that
create value and are difficult for competitors to reproduce. ULCC's advantage should
consequently be evaluated according to how its physical, human and organisational
resources work together to produce superior and sustainable performance.
Application to ULCC [14 marks]
ULCC possesses valuable physical and technological resources that contribute to its
competitive position. Its manufacturing plant is equipped with the latest car-manufacturing
technology, supporting efficient and high-quality production, while its location only six
kilometres from eThekwini Harbour provides a logistical advantage for transporting
vehicles to international destinations. These resources create value by supporting
production excellence, distribution efficiency and access to international markets.
However, technology by itself would not necessarily constitute SCA because competitors
with sufficient financial resources could potentially acquire similar equipment. The more
important issue is that ULCC combines its technology with highly developed human and
CONTACT PASSMATE TUTORIALS @061 262 1185/068 053 8213/0717 513 144
DISCLAIMER: THIS IS NOT AN OFFICIAL GUIDE FROM UNISA. THE FRAMEWORK IS
NOT PREPARED NOR APPROVED BY UNISA, RATHER REPRESENTS A POSSIBLE
SOLUTION TO THE TASK CONSISTENT WITH THEORY. THIS ASSIGNMENT IS
INTENDED TO ASSIST STUDENTS IN GETTING STARTED WITH THEIR ASSIGNMENT,
AND IN NO CASE THIS DOCUMENT SHOULD BE USED FOR CHEATING. WE BELIEVE
THIS WILL BE A GOOD STARTING POINT AS IT WAS PREPARED BY OUR TEAM OF
PROFESSIONAL PRIVATE TUTORS WHO ARE EXPERTS IN THE FIELD, AND IT WAS
PREPARED USING VARIOUS SOURCES. ANY SIMILARITY WITH ANY EXISTING
THEORY OR DISCUSSION BY OTHER AUTHORS IS EXCUSED. THE AUTHORS
HOWEVER DO NOT CLAIM MONOPOLY TO KNOWLEDGE HENCE MODIFICATION OF
THE ANSWERS CONTAINED IN THIS FRAMEWORK MAY NOT BE PROHIBITED AS IT
CONTRIBUTES TO EXPANSION OF KNOWLEDGE. FOR ANY FURTHER GUIDELINE
ABOUT THE INFORMATION CONTAINED HERE AND THE MODULE IN GENERAL,
CONTACT PASSMATE TUTORIALS.
WE ASSIST WITH OTHER MODULES INCLUDING:
ECSs, FACs, MACs, MNGs, INTs, TRLs, HMEMS, PRMs, PROs, MNBs, DSC, QMI, MNMs,
MNO, MNPs, FIN, PUBs, MNMs, RESEARCH among others.
WE OFFER CLASSES, ASSIGNMENT GUIDELINES, EXAMINATION PREPARATION,
RESEARCH AND RESEARCH PROPOSALS, DISSERTATION EDITING etc.
OTHER THAN UNISA, WE ALSO ASSIST STUDENTS AT VARIOUS INSTITUTIONS
INCLUDING MANCOSA, REGENT, REGEYNESES, BOSTON, STADIO, OLG, UJ, UP etc
For any enquiries the following numbers can be used for calling, SMS, WhatsApp and
telegram
CONTACT PASSMATE TUTORIALS @061 262 1185/068 053 8213/0717 513 144
CONTACT PASSMATE TUTORIALS @061 262 1185/068 053 8213/0717 513 144
, PASSMATE TUTORIALS
QUESTION 1 [45 MARKS]
1.1 Sustained Competitive Advantage (SCA) [17 marks]
Theoretical explanation [3 marks]
Sustained competitive advantage (SCA) occurs when an organisation implements a
value-creating strategy that competitors cannot easily duplicate or replicate over time.
Barney's (1991) Resource-Based View (RBV) explains that resources can support SCA
when they are valuable, rare, difficult to imitate and effectively exploited by the
organisation. Gerhart and Feng (2021) extend this perspective by emphasising the
importance of firm-specific human capital and complementarities between resources,
while Collins (2021) argues that employee-based resources create advantage when they
fit with organisational capabilities that enable their effective deployment. SCA therefore
does not arise merely because a business owns expensive equipment or employs
qualified people. Rather, it develops when resources are combined into capabilities that
create value and are difficult for competitors to reproduce. ULCC's advantage should
consequently be evaluated according to how its physical, human and organisational
resources work together to produce superior and sustainable performance.
Application to ULCC [14 marks]
ULCC possesses valuable physical and technological resources that contribute to its
competitive position. Its manufacturing plant is equipped with the latest car-manufacturing
technology, supporting efficient and high-quality production, while its location only six
kilometres from eThekwini Harbour provides a logistical advantage for transporting
vehicles to international destinations. These resources create value by supporting
production excellence, distribution efficiency and access to international markets.
However, technology by itself would not necessarily constitute SCA because competitors
with sufficient financial resources could potentially acquire similar equipment. The more
important issue is that ULCC combines its technology with highly developed human and
CONTACT PASSMATE TUTORIALS @061 262 1185/068 053 8213/0717 513 144