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COM3703 Assignment 1 Semester 2 MEMO | Due 24 August 2026

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2026/2027 Written for academic year
Institution University Of South Africa (Unisa)
Course Media content and media audiences (COM3703)
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COM3703 Assignment 1 Semester 2 MEMO | Due 24 August 2026. All questions fully answered. 1. INTRODUCTION (5) In the introduction, you should clearly identify/indicate what you will discuss in the assignment and how your assignment is going to be structured. You should refer to the four themes/study units that you are covering in your assignment, as well as the topics within the theme on which you will answer questions. Furthermore, in your introduction, you need to identify by name/title any media texts that you use as examples in answers to questions.

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TABLE OF CONTENT
INTRODUCTION Page 3
MEDIA, LANGUAGE AND DISCOURSE Page 3
NARRATIVE ANALYSIS Page 5
MEDIA AUDIENCE THEORY Page 9
QUESTIONNAIRE SURVEY IN THE MEDIA RESEARCH Page 13
CONCLUSION Page 15
SELF-ASSESSMENT AND SELF-REFLECTION Page 15
REFERENCES Page 16

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