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BSW4804 Assignment 2 Semester 2 2026 - Due 2 September 2026

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BSW4804 Assignment 2 Semester 2 2026 - Due 2 September 2026 Assignment 01 This assignment is linked to the case study, lessons 3, 4 and 5 in the study guide and related chapters in the prescribed textbook. Total marks per question Case study: In December 2024, there were startling reports of a 28-year-old man from Limpopo, South Africa, accused of impregnating a 13-year-old girl. The case drew significant attention on Christmas Day when the girl gave birth to a baby boy at Seshego Hospital. The man has since been charged with statutory rape. The charge is particularly serious as it involves both sexual abuse and exploitation of a minor. This charge comes amidst growing concern about child protection in South Africa, where incidents of sexual violence against minors have been highlighted in recent years. You are a social work manager employed by Child Welfare Limpopo (CWL). CWL has five offices located in the five regional districts of Limpopo. Your office, which is the organisation Marks for each response head office, is in Polokwane. You manage five social work supervisors who oversee service delivery in the five district offices. The staff complement in the district offices is 7, consisting Following the incident, you convened a management meeting with your subordinates to try and come up with a prevention strategy to curb similar incidences in the future. As a collective, you decide that each district office should embark on a statutory rape awareness campaign targeting men and boys. The project will start in March 2026 until the end of August 2026. The campaign will include interactive workshops, online educational videos, webinars, social media posts, community meetings and peer education, and you intend to collaborate with the Sonke Gender Justice, #NotInMyName movement, Love life, Men’s Clinic international, the Limpopo Liquor Board and the Limpopo division of the South African Council of Churches. You plan to reach out to men and boys in various settings including shopping malls, bars, churches, schools, high education institutions as well as through community meetings. As a team, you agree that each office will come up with its own implementation plan. The planned project will be implemented by social workers in the districts where they are located. The implementation process will be supervised by the social work supervisors. Question 1 Compile a funding proposal for the campaign. (30 marks) Title of the project • Provide identification particulars and contact details of the [6] organisation • What is the organisation’s vision and mission for the project? • Identify objectives for the proposed project. Problem statement • Describe the problem that prompted the proposed project based on [6] the needs analysis conducted (i.e., management information, organisational statistics, and census). Project budget • Provide a detailed budget for the items you wish to be funded and [6] include the total amount. Implementati on plan and anticipated outcomes • Describe how the problem or needs will be addressed, and what impact that will have on the beneficiaries. • Describe what the funders will gain from funding the project. This has to do with the way tangible results will be measured. • Reference should also be made to intangible results. [6] Project evaluation • Provide an overview of how monitoring and evaluation will be done. [6] This includes outcome evaluation, evaluation of the implementation process and cost evaluation. • It requires a team effort. The necessary information must be collected and interpreted, the findings should be communicated and recommendations for action should be made, according to need.

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COM3703
ASSIGNMENT 1
DUE DATE: 24 AUGUST 2026

, COM3703 ASSIGNMENT 1 2026

DUE 24 AUGUST 2026




1. INTRODUCTION

In this assignment, I will discuss key concepts from four important study units in media
studies. The first section covers Media, Language and Discourse, where I explain the
difference between signification and communication, define polysemy, describe the
inverted pyramid, and discuss Jakobson's six functions of language. The second section
covers Narrative Analysis, where I define narrative analysis and its significance, outline
its key structural elements, and provide a detailed example of narrative analysis applied
to a media text. The third section covers Media Audience Theory, where I explain the
active audience paradigm, reception theory assumptions, and archetypical characters in
soap operas. The fourth section covers Questionnaire Surveys in Media Research,
where I define surveys, explain how they are used in quantitative and qualitative
research, list research topics appropriate for surveys, and discuss which audience
theory is most suitable for studying audience interpretation of TV
programmes. Throughout this assignment, I use examples from the prescribed textbook
to illustrate my answers.

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