Test Bank for Strategic Market Management 10th Edition

Chapter 1 – Strategic Market Management: An Overview

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1.1

Five management tasks used to develop strategic competencies do not include the following:

a. Strategic analysis

b. Manage multiple business units

c. Identify competitors

d. Develop a sustainable advantage

e. Develop a growth platform

Answer: c. Identifying competitors is valuable but not one of the 5 management tasks.

1.2

The book suggests that many markets are dynamic...
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