MARKETING IN THE DIGITAL ERA D373 WGU OA ACTUAL 2025/2026 QUESTIONS AND 100% CORRECT ANSWERS

MARKETING IN THE DIGITAL ERA D373 WGU OA ACTUAL 2025/2026 QUESTIONS AND 100% CORRECT ANSWERS Target customers - Answer -Customers based on a predefined geographic boundary Market segmentation - Answer -Dividing a market through variables such as age, gender, education level, family size, occupation, income, and more Psychographic - Answer -Focus on the intrinsic traits the target customer has, such as values, personalities, interests, attitudes, conscious and subconscious motivators, lifestyles, and opinions Behavioral - Answer -The way customers go through their decision making and buying processes, including attitudes towards the brand, the way they use it, and their knowledge base What is marketing? - Answer -The set of institutions and processes for creating, communicating, delivering,