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MNG2602 Assignment 1 2025 (Exceptionally Crafted) Semester 2 Due 30 September 2025

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MNG2602
Assignment 1
Semester 2
Due 30 September 2025

, MNG2602

Assignment 1

Semester 2 2025

DUE 30 September 2025



Contemporary Management Issues



SECTION A



Question 1

1.1 Two Strengths of Pick n Pay

1. Exceptional Performance of Boxer
The sustained growth and profitability of Boxer, a subsidiary of Pick n Pay,
demonstrate the group’s ability to strategically diversify its portfolio and tap into
different consumer markets. This success not only strengthens the group’s
competitive positioning in the retail sector but also serves as a buffer against the
operational volatility of its core supermarket business.

2. Robust Growth of Pick n Pay Clothing
Pick n Pay Clothing has emerged as a noteworthy success story, reflecting
effective brand positioning, efficient supply chain management, and an ability to
capture market share in the apparel segment. Its strong performance highlights
the benefits of diversification and showcases Pick n Pay’s capacity to extend its
brand equity into non-food retail categories.

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