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Business Communication Process and Product, Brief Edition , 7th Edition Mary Ellen Guffey TEST BANK 2024

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Institution
Business Communication
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Institution
Business Communication
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Uploaded on
July 6, 2025
Number of pages
284
Written in
2024/2025
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,Name: Class: Date:

Chapter 1 — Business Communication in the Digital Age
1.Whichofthefollowingstatementsabouttheimportanceofcommunicationskillsintoday’sworkplaceiscorrect?
a. They are not as important as they once were.
b. They are a necessity in today’s workplace.
c. They are required only for high-level positions.
d. They are not needed in today’s high-tech workplace
. ANSWER: b

2. Which of the following best describes the need for writing skills in the workplace?
a. Writing skills in today’s workplace are an advantage, but they are not a necessity.
b. Only salaried employees at the top level need good writing skills.
c. Having good writing skills can improve your chances for promotion and can result in higher earnings.
d. Good writing skills are no longer important in today’s digital world.
ANSWER: c

3. Which of the following best describes an effective communicator in the digital age?
a. Digital workplace writing can be much more casual than traditional business writing.
b. There is no need to worry about daily texts, Facebook postings, and tweets because they’re not “real” writing.
c. Because most business is conducted face to face, workers don’t have to be grammar experts.
d. Workers using social media and other online technology must guard their online image and reputation
. ANSWER: d

4. What is the 21st-century economy mainly based on?
a. information and knowledge b. physical labour
c. a supply of raw materials d. the stock market
ANSWER: a

5. What must workers do to succeed in today’s digital workplace?
a. write a minimum number of tweets per day
b. transmit information across various communication channels
c. install software programs
d. subscribe to numerous social networking
sites ANSWER: b

6. What does it mean to be a learning worker?
a. being in the three-month probation period of a new job
b. working while finishing a degree or diploma
c. having the skills to learn on the job and adapt to new situations
d. being in an apprentice position in a company
ANSWER: c

7. Which of the following correctly describes a three-point plan to help you think critically and solve
problems competently?
a. explore the challenge, gather information, implement solutions
b. gather information, generate ideas, implement solutions
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,Name: Class: Date:

Chapter 1 — Business Communication in the Digital Age
c. explore the challenge, pick the most promising ideas, implement solutions
d. explore the challenge, generate ideas, implement solutions
ANSWER: d

8. What should students entering today’s workplace expect to find?
a. a position that involves lifelong learning and constant training
b. employers who provide them with a clearly defined career path
c. an abundance of nine-to-five jobs
d. regular pay increases and job security
ANSWER: a

9. In today’s competitive job market, what qualifications should a successful job candidate possess?
a. at least a 2.0 grade point average b. mediocre writing skills
c. website design capabilities d. the ability to communicate effectively
ANSWER: d

10. Which of the following is a significant trend in today’s dynamic workplace?
a. union participation and regulation b. more homogeneous workforces
c. around-the-clock availability d. stricter dress codes
ANSWER: c

11. Which of the following statements accurately describes social media?
a. Social media are still relatively new and untried communication channels for most businesses.
b. Most businesses today have discarded old media and instead use social media exclusively for communicating
and marketing.
c. Social media networks first attracted industries built on tradition and formality.
d. Social media sites such as Facebook and Twitter offer positive ways to promote a business and to reach and
react to customer concerns.
ANSWER: d

12. Linda works contract to contract for several companies. To be successful, what kind of worker has Linda learned to
be?
a. agile b. learning
c. knowledge d. tech
ANSWER: a

13. Gerard’s company has opted to save office space by using flexible workstations and boomerang-shaped desks. What is
this style of office design called?
a. telephony b. virtual office
c. open office d. Web 2.0
ANSWER: c

14. Javi has colleagues located throughout the world and would like to conduct a real-time meeting with them to discuss
an important issue. Which of the following communication technologies should Javi choose?
a. teleconferencing or videoconferencing b. e-mail
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, Name: Class: Date:

Chapter 1 — Business Communication in the Digital Age
c. blogging or a wiki d. text messaging
ANSWER: a

15. Kendra is responsible for updating the company’s Facebook page with information about products, promotions, and
special events. What communication medium is Kendra using?
a. presence technology b. blogging
c. social media d. Web conferencing
ANSWER: c

16. Which of the following statements accurately describes the term around-the-clock availability?
a. It means that you will be paid for working 24 hours a day, 7 days a week, 365 days a year.
b. It means workers may be expected to be available practically anytime without extra pay.
c. It is illegal under Canadian labour laws.
d. It refers only to websites, not people.
ANSWER: b

17. What is the most significant difficulty in doing business globally?
a. dealing with people who live in different time zones
b. dealing with people who speak another language
c. dealing with people who differ from you in customs, lifestyles, and religious beliefs
d. dealing with people who use different equipment and technology in conducting business
ANSWER: c

18. Given the increase of diversity in the workplace, which of the following should be a major priority for
businesspeople?
a. learning to design their own wiki
b. learning a second language to communicate with coworkers
c. cooperating and communicating successfully with diverse coworkers
d. reconsidering their values to relate to diverse global markets
ANSWER: c

19. For years businesses have been flattening their management hierarchies. What does this flattening mean?
a. Information must flow through more layers of management.
b. It takes longer to make decisions.
c. Areas within an organization have little contact with one another.
d. Employees at all levels must be skilled communicators.
ANSWER: d

20. Which of the following statements best describes management’s use of cooperative teams?
a. Companies use team-based management as a way to improve communication.
b. Because the concept is relatively new, few companies have adopted cooperative teams yet.
c. People are willing to work in teams, so there is rarely any conflict or any need for communication coaches
when companies adopt cooperative teams.
d. Companies are not willing to train new employees to work effectively as part of a team.

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