by Jeffrey M. Perloff, Chapters 1 - 20
,Table of contents
t t
1. Introduction
2. Supply and Demand
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3. Applying the Supply-and-Demand Model
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4. Consumer Choice t
5. Applying Consumer Theory
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6. Firms and Production
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7. Costs
8. Competitive Firms and Markets t t t
9. Applying the Competitive Model
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10. General Equilibrium and Economic Welfare
t t t t
11. Monopoly
12. Pricing and Advertising t t
13. Oligopoly and Monopolistic Competition t t t
14. Game Theory t
15. Factor Markets t
16. Interest Rates, Investments, and Capital Markets
t t t t t
17. Uncertainty
18. Externalities, Open-Access, and Public Goods t t t t
19. Asymmetric Information t
20. Contracts and Moral Hazards t t t
,Chaptert1 Introduction
1.1 Microeconomics:tThetAllocationtoftScarcetResources
1) Microeconomicststudiestthetallocationtof
A) decisiontmakers.
B) scarcetresources.
C) models.
D) unlimitedtresources.tA
NSWER: B
Section:
ThetAllocationtoftScarcetResourcestQu
estiontStatus: Old
AACSB: Analytictthinking
2) Microeconomicstistoftentcalled
A) pricettheory.
B) decisiontscience.
C) scarcity.
D) resourcettheory.t
ANSWER: A
Section:
ThetAllocationtoftScarcetResourcestQu
estiontStatus: Old
AACSB: Analytictthinking
3) Mosttmicroeconomictmodelstassumetthattdecisiontmakerstwishtto
A) maketthemselvestastwelltofftastpossible.
B) acttselfishly.
C) maketotherstastwelltofftastpossible.
D) Nonetoftthetabove.tA
NSWER: A
Section:
ThetAllocationtoftScarcetResourcestQu
estiontStatus: Old
AACSB: Analytictthinking
4) Societytfacesttrade- ‑offstbecausetof
A) governmenttregulations.
B) profittmotive.
C) facelesstbureaucrats.
, D) scarcity.tA
NSWER: D
Section:
ThetAllocationtoftScarcetResourcestQu
estiontStatus: Old
AACSB: Analytictthinking