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Exam (elaborations)

MNB1601 STUDY GUIDE WITH COMPLETE SOLUTION

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MNB1601 STUDY GUIDE WITH COMPLETE SOLUTION...

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Institution
MNB1601
Course
MNB1601

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Uploaded on
September 24, 2024
Number of pages
114
Written in
2024/2025
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MNB1601 STUDY GUIDE WITH
COMPLETE SOLUTION

South Africa Airways (SAA) strives for low variability in respect of times of
scheduled departures to various destinations. Lower variability is the positive
result of doing things _________________ . - ANSWER right every time

The inputs-process-output elements of the value chain is also known as the
_____________ . - ANSWER transformation model

Which one of the following represents an input for an airline which makes
transformation possible? - ANSWER Pilots and cabin crew

Which one of the following represents an input for an airline which is
transformed? - ANSWER Passengers

Which one of the following represents an output for an airline? - ANSWER
Passengers at new destinations

Which one of the following represents the transformation process of an
airline? - ANSWER Change of location of passengers

Airports such as OR Tambo International must be able to deal with a short
waiting tolerance as passengers experience most value-adding activities
first-hand. Passengers should be able to collect baggage from terminals in a
reasonable time period. This refers to the _____________ of output. - ANSWER
visibility

Which one of the following is a characteristic of a service produced by a
service provider such as OR Tambo International? - ANSWER Labour intensive

,Identify the correct operational process used by BMW, a motor vehicle
manufacturer. - ANSWER Mass process

The different processes required to manufacture the new Toyota Prius are
arranged in consecutive order and the layout is adapted to the Prius. This is
known as the ____________________ layout. - ANSWER product

Financial bonuses, such as the one offered to Derby employees for teamwork
and productivity, is an example of which kind of compensation? - ANSWER
Rewards

The Marketing Director was of the view that Derby should be moving
towards a plan to introduce a system of employee empowerment. This plan is
a recognised employee motivational strategy. Which one of the following
options is also an employee motivational strategy that Derby could use? -
ANSWER Job design

To facilitate employee involvement, Derby may make use of _____________
which represent work groups that take over the responsibility from
management for solving quality problems. - ANSWER quality circles

Most modern approaches to work motivation are based on process theories.
In this regard, intention plays a key role in motivated behaviour. Which one
of the following options is the most common form of intention in the work
place? - ANSWER Goals

Zanele is the personal assistant of the Director of Ntseli Mining Incorporated.
She has been feeling demotivated as she has recently learned that other staff
members, with smaller workloads than her own, are receiving the same
resources and rewards that are allocated to her. Zanele feels that this
allocation is unfair given her current workload. Which component of

,organisational justice is described here? - ANSWER Distributive justice

Arabang, the Director of Ntseli Mining Incorporated, realises that Zanele is
feeling demotivated. In order to improve her motivation, he decides to not
only increase her salary to accurately reflect the work she does for him, but
also to provide her with a new title: Executive Administrative Officer. This is
an example of which factor of Herzberg's two-factor theory? - ANSWER
Hygiene factor

According to which method are jobs compared according to the demands
they make on the employee? - ANSWER Factor-comparison

A successful Human Resource (HR) manager will attempt to obtain as much
value as possible from development programmes. Which one of the
following statements is correct regarding the value to be gained from
development programmes? - ANSWER The HR manager undertakes
follow-up studies to determine if the training programmes have had the
desired effect.

Mareth is the owner of a very artistic clothing line and is passionate about
developing her staff. She has developed an intensive training and
development program for all her employees which consists of
away-from-the-job training and development. If the goal of the method
being used is to analyse interpersonal problems and to develop human
relations skills, which method has she chosen? - ANSWER Role playing

Catherine is the human resource manager at Sparta Training Academy. She is
compiling a document which details the knowledge, skills and abilities
relevant to one of the positions opening up in the academy. With which
component of human resource planning is Catherine busy? - ANSWER Job
specification

, Heineken's new strategy, Brewing a Better Future, primarily focusses on
sustainability by looking to reduce its water usage and CO2 footprint. Which
principle of the marketing concept is addressed by focussing on
sustainability and the environment? - ANSWER The principle of social
responsibility

Heineken and SABMiller recently joined forces with three other beer giants to
promote beer's versatility. This is an obvious attempt by the major beer
producers in the world to grow generic beer consumption (primary demand)
in the face of new competitive products. If the satisfaction of consumer
needs and demands is ignored this can have serious financial implications for
the enterprise. This is known as which principle of the marketing concept? -
ANSWER The principle of consumer orientation

The four marketing variables, known as the marketing mix, combine to form
the market offering. Decisions about the use of the four Ps result in the
marketing _____________ which is directed at specific consumers in a specific
environment. - ANSWER strategy

Mondi is one of the main researchers at Info Gate, an international marketing
research company. Before commencing with a new research project, Mondi
will first look for historical data, compiled for other studies, to determine if
any of the research objectives at hand can be achieved. Which type of data
will Mondi require? - ANSWER Secondary data

At the end of each research project, Mondi must 'tell the story' of the
research project. It is necessary for him to communicate the knowledge and
findings of the research study in an understandable and scientific manner.
Which tool will Mondi use to do this? - ANSWER A research report

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