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Assignment on Reflection Activity

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Communication, its types, its importance in marketing/daily life and many more insights.

Institution
MKM718
Course
MKM718









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Uploaded on
January 23, 2023
Number of pages
5
Written in
2022/2023
Type
Case
Professor(s)
Michael
Grade
A+

Subjects

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1




Reflection Activity



Student Name: Abhay Singh

Seneca College

Subject: MRK718

Professor: Michael Genova

Date: 04 June 2022




Reflection Activity

, 2




Source: Lattice


Communication is derived from the Latin word cummunis, which means common. In

general, communication is a two-way process in which information is exchanged between

individuals through a common system of symbols and signs of behavior. In simple words,

communication is an interchange of ideas, thoughts, opinions, or information between two or

more persons with the intent of creating a shared understanding. Basically, it is the transfer of

information from the sender to the receiver so that it is understood in the right context.


The process of communication




Source: lumenwaymaker


I think every component of communication is equally important but if I had to choose four

amongst them then it would be the sender, message, receiver, and the feedback as the
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