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Weekly Journal

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Weekly Journal for Lead4850 Week 1









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April 3, 2021
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Written in
2020/2021
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1. Define your understanding of what Innovation, Change, and Change Management represent
and explain the relationship between innovation, change, change management.

To me, innovation is a process that helps create something new that brings a positive change or
competitive advantage to an organization or project (Betker, 2021, slide 3). There are ten types
of innovation strategies, and basically, they show how one can make a positive impact through
being innovative (Betker, 2021, slide 6). Change refers to the act of making something different –
which could be from one or many aspects (Betker, 2021, slide 26). There are four types of
organizational change, and they can be either planned, incremental, or emergent changes
(Betker, 2021, slide 27). Change management is usually a planned strategy utilized to help
manage people and their reactions to change in an organization (Betker, 2021, slide 31). The
relationship between innovation, change, and change management is that all three concepts are
crucial from the inception of the innovation or innovative idea to the release and management of
the change in an organization (Betker, 2021, slide 31). Essentially, they ensure the proper
delivery of change across an organization from beginning to end.

References:

Betker, R. (2021). Week 1-2 innovation, change, and change management [PowerPoint].
Retrieved from https://moodle.nait.ca/course/view.php?id=73118#section-1

2. Identify one company in Canada, which has or is now rethinking ways in which it generates
ideas and brings them to the market. You can find this information in your research. Explain the
ways in which the company promotes and supports innovation, and how do they encourage their
employees to generate ideas with the capacity to bring those ideas to market?

Fountain Tire is a Canadian company with over 150 stores across Canada that sells tires and is
a one-stop-shop for all vehicular service needs (Fountain Tire, n.d.). In late 2019, the leadership
team introduced a new strategic plan that defined Fountain Tire’s new “core purpose, Helping
people get there – safely, sustainably, and successfully” (Ross, 2019). This new purpose will
guide the company through supporting their customers, associates, and store partners by
innovating and planning for continued expansion (Ross, 2019). The new strategic plan shows
that the company promotes and supports innovation by supporting research in the areas that
impact customer communication and experience (Ross, 2019). The company’s senior vice
president has a team that provides operational coaching to support the store managers with their
daily work processes (Ross, 2019).

The operational support allows the store managers to spend less time working on payroll,
accounting, human resources and spend more time with customers (Ross, 2019). Therefore, the
store managers and their employees can work on ways to expand sales and their customer
base. By adopting the digital innovations that the company implements, like the digital vehicle
inspection report, the stores become more transparent with the customers about the vehicle’s
repair or service after they send out the report (Ross, 2020). I believe that these new strategic
plans are effective tools that companies use to develop new ways to motivate their employees by
showing them a brand-new mission, vision, and core purpose. I have experienced the change in
the company’s culture to be more exciting and makes an employee like myself want to work my
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