D373 PRE ASSESSMENT ACTUAL 2025/2026 QUESTIONS AND 100% CORRECT ANSWERS

D373 PRE ASSESSMENT ACTUAL 2025/2026 QUESTIONS AND 100% CORRECT ANSWERS What are elements of the marketing mix? - Answer -Product, Price, Place, Promotion What are the extended elements of the marketing mix? - Answer - People, Process, and Physical Evidence What is marketing segmentation? - Answer -The process of dividing the market into groups of customers with different needs, wants, or characteristics—who therefore might appreciate products or services geared especially for them. What are the target market segments? - Answer -Psychographic, Geographic, Demographic, Behavioral What are the brand-building elements? - Answer -Purpose, Identity, Positioning, Voice, Value, Experience, Promise What is brand purpose? - Answer -What the company does more than just selling, why they exist What is brand identity? - Answer