ASSIGNMENT 3 SEMESTER 1 2025
UNIQUE NO.
DUE DATE: 22 MAY 2025
, COM2614
Assignment 3 Semester 1 2025
Unique Number:
Due Date: 22 May 2025
Decolonising Communication Studies
Part A: Reflection Entry Structure [40%]
Date: 12 May 2025
Reading/Video/Topic: Decolonial Communication & Indigenous Epistemologies
A. Initial Reactions (Word Count: 230)
Engaging with the topic of Decolonial Communication and Indigenous Epistemologies
evoked a sense of discomfort, curiosity, and personal reflection. My immediate reaction
was a deep awareness of how entrenched Western paradigms are in my understanding
of communication. The reading challenged the notion that effective communication is
necessarily linear, verbal, and logic-driven—principles that have long shaped how I
approached both academic and interpersonal communication. Instead, it highlighted the
richness and legitimacy of Indigenous ways of knowing, such as oral storytelling,
silence, spirituality, and communal memory, which are often dismissed as “informal” or
“non-scientific” in Western academia (Wasserman, 2018).
What truly disrupted my prior understanding was the idea that communication is not
merely about transmitting information but also about nurturing relationships with land,
ancestors, and community. The Western model privileges the sender–receiver dynamic,
but Indigenous epistemologies emphasize relationality, reciprocity, and collective
identity.
As someone raised in an African context where oral tradition, proverbs, and communal
wisdom were central, I felt a reconnection to knowledge systems that were often