Design UPDATED ACTUAL Exam
Questions and CORRECT Answers
5 M's of Success - CORRECT ANSWER - Menu, Market, Money needed, competent
Management, Method of execution
4 Key topics for market research - CORRECT ANSWER - Target customers, size of target
market, tastes of target market, strengths of internal marketing
Primary cause of failure? - CORRECT ANSWER - Not enough working capital
First phase of design funding? - CORRECT ANSWER - Estimate total money needs,
contact possible financial backers
Second phase of design funding? - CORRECT ANSWER - Investors commit after concept
development, preliminary designs & building estimates are ready
5 managerial factors to establish - CORRECT ANSWER - 1. Who will run daily affairs?
2. What kind of experience is required?
3. Will there be assistant managers?
4. What is the pay / promotion scale for employees?
5. Policies and communication?
6 method of execution factors to establish - CORRECT ANSWER - 1. Prepared or from
scratch foods
2. Beverage systems
3. Cash control / sales analysis
4. Guest check management?