and Answers| Latest Update
Einstein Prediction Builder ✔️✔️is a simple point-click wizard that allows you to make custom
predictions on you unencrypted Salesforce data
Einstein Next Best Action (NBA) ✔️✔️allows you to use rules-based and predictive models to
provide anyone in you business with intelligent, contextual recommendations and offers
Salesforce Core Values ✔️✔️Trust
Customer success
Innovation
Equality
Sustainability
Chatbot Prerequisites for Salesforce ✔️✔️Service Cloud License
Set up Salesforce Sites
Launch service setup, and run the Chat guided setup flow
how to assign licenses ✔️✔️first identify power users
CRM Analytics Data platform helps you ✔️✔️extract, load, and transform data
How many rows does Einstein discovery need to build a model? ✔️✔️needs at least 400 rows
with outcome values to build a model
Can analyze up to 20 million rows
, per model ✔️✔️one set of predictor variables and returns a corresponding prediction as output
Review Model Accuracy (AUC) - Area under curve ✔️✔️Want AUC greater than 0.5 (random
chance) and less than 1 (perfect prediction)
Types of Insights ✔️✔️Descriptive - what happened in your data
Diagnostic - why it happened
Comparative - derived from the model, explain difference in outcome variable by comparing
two specific subgroups
Einstein discovery for reports requirements ✔️✔️Requires the CRM analytics plus licenses
Your account must be assigned the Can Run Einstein Discovery for Reports Permission
Relationship design ✔️✔️is the practice of helping organizations integrate both social and
business value into the design process
Types of Data Analysis ✔️✔️Descriptive - what happened
Diagnostic - why it happened
Predictive - what is likely to happen in the future
Prescriptive - what actions needs to be taken based on past events and outcomes
Types of Data Sources ✔️✔️spreadsheets
relational databases
cloud data
Nominal Qualitative Variables ✔️✔️cant be ranked