UHC Ethics and Compliance Section for
Certification/ 174 Q&A/
to ensure that events are in UHC's event reporting application no less than 7
calender days prior to the event... - Answer: submit the event request form,
according to instructions on the form, NO LESS THAN 14 CALENDAR DAYS
event request forms submitted within7 calendar days will NOT be what? -
Answer: processed
conducting an unreported event is _____? - Answer: prohibited
to schedule a sign language interpreter for a formal marketing/sales event or a
personal/individual marketing appointment, enter the consumer's request direct;y
in bconnected at least? - Answer: 14 days prior to the event or appointment
Page 1 of 26
,What are marketing materials used for? - Answer: 1) draw attention to a plan
sponsor or their plan(s) and
2) influence a consumer's decision when selecting a plan in which to enroll or a
member's decision to remain enrolled in their current plan
Marketing materials contain information about the plan or plans: - Answer: 1)
benefits or benefit structure
2) cost sharing ( including premiums, copayments, and deductibles)
3) Measurements or ranking standards ( such as star ratings. comparisons to other
plans, or statistical studies or surveys)
Approval is required for? - Answer: 1) ALL medicare marketing materials or
2) ANY material that mentions a plan sponsor ( such as " united health care") one
of its affliated plans or displays any logos
What does generic mean with marketing materials? - Answer: materials that do
not meet the marketing materials criteria and do not carry any plan sponsor
information or logos
does generic materials require prior approval? - Answer: no
What methods are considered marketing material? - Answer: newspaper, tv,
internet, radio advertisements, direct mail, postcards, flyers, brochures, magnets,
pre-enrollment materials, websites and social media platforms
Page 2 of 26
, what are some examples of generic marketing materials? - Answer: social media
sites and websites
sites used to market UHC plans must be _____ by UHC and CMS prior to use -
Answer: approved
when talking about marketing materials what should the agent NOT do? -
Answer: add, enhance, delete, modify, edit or create any content in the marketing
materials provided by the health plan
modify approved materials in any way, no matter how minor
ask health related or health screening questions on generic, agent created
materials
What must an agent do when talking about marketing materials? - Answer: use
marketing materials only for products they are certified to market/sell
What does PTC stand for? - Answer: permission to contract
What does SOA stand for? - Answer: Scope of appointment
What does permission to contact mean? - Answer: is permission given by the
consumer to be called or otherwise contacted by an agent for the purpse of
Page 3 of 26
Certification/ 174 Q&A/
to ensure that events are in UHC's event reporting application no less than 7
calender days prior to the event... - Answer: submit the event request form,
according to instructions on the form, NO LESS THAN 14 CALENDAR DAYS
event request forms submitted within7 calendar days will NOT be what? -
Answer: processed
conducting an unreported event is _____? - Answer: prohibited
to schedule a sign language interpreter for a formal marketing/sales event or a
personal/individual marketing appointment, enter the consumer's request direct;y
in bconnected at least? - Answer: 14 days prior to the event or appointment
Page 1 of 26
,What are marketing materials used for? - Answer: 1) draw attention to a plan
sponsor or their plan(s) and
2) influence a consumer's decision when selecting a plan in which to enroll or a
member's decision to remain enrolled in their current plan
Marketing materials contain information about the plan or plans: - Answer: 1)
benefits or benefit structure
2) cost sharing ( including premiums, copayments, and deductibles)
3) Measurements or ranking standards ( such as star ratings. comparisons to other
plans, or statistical studies or surveys)
Approval is required for? - Answer: 1) ALL medicare marketing materials or
2) ANY material that mentions a plan sponsor ( such as " united health care") one
of its affliated plans or displays any logos
What does generic mean with marketing materials? - Answer: materials that do
not meet the marketing materials criteria and do not carry any plan sponsor
information or logos
does generic materials require prior approval? - Answer: no
What methods are considered marketing material? - Answer: newspaper, tv,
internet, radio advertisements, direct mail, postcards, flyers, brochures, magnets,
pre-enrollment materials, websites and social media platforms
Page 2 of 26
, what are some examples of generic marketing materials? - Answer: social media
sites and websites
sites used to market UHC plans must be _____ by UHC and CMS prior to use -
Answer: approved
when talking about marketing materials what should the agent NOT do? -
Answer: add, enhance, delete, modify, edit or create any content in the marketing
materials provided by the health plan
modify approved materials in any way, no matter how minor
ask health related or health screening questions on generic, agent created
materials
What must an agent do when talking about marketing materials? - Answer: use
marketing materials only for products they are certified to market/sell
What does PTC stand for? - Answer: permission to contract
What does SOA stand for? - Answer: Scope of appointment
What does permission to contact mean? - Answer: is permission given by the
consumer to be called or otherwise contacted by an agent for the purpse of
Page 3 of 26
