Hootsuite Certification Exam
After you've uploaded posts into Hootsuite's Bulk Composer, what's the best place to vet and
preview those scheduled posts?
Impact
Planner
Analytics
Boards and Streams
Insights - ANSPlanner
Which of the following is not a benefit of publishing to Instagram using Hootsuite?
Scheduling and rescheduling multiple posts in advance.
Reviewing Instagram analytics alongside metrics from your other social accounts.
Adding location tags and swipe-up links to your post from within the Composer.
Viewing comments on your Instagram content in the same window as engagements on your
other social accounts. - ANSAdding location tags and swipe-up links to your post from within the
Composer.
When managing Instagram with Hootsuite, we recommend using Instagram Business accounts.
Why is this?
Business profiles that are linked to Hootsuite are more discoverable on Instagram natively.
Profile metrics for Personal Instagram accounts require 10K+ followers.
Business profiles allow you to upload videos that are more than 60 seconds long.
You can publish directly to Instagram without using your phone or the Instagram app. - ANSYou
can publish directly to Instagram without using your phone or the Instagram app.
Geo-search streams are used to help you find social media conversations relevant to your
brand that are happening
on specific social networks
in specific physical locations
in your home country
on private profiles or closed networks
in pre-set topic areas - ANSin specific physical locations
In Hootsuite Inbox, you can see all the correspondence between a user and your organization
on a particular social channel, including public and private conversations. This is useful for
gathering marketing analytics on the user's behaviour.
, feeding data into Hootsuite chatbot for more human-like responses.
targeting paid advertisements to the user more accurately.
understanding the full context of the most recent exchange. - ANSunderstanding the full context
of the most recent exchange.
What is the most popular feature of Hootsuite?
Geo-locating conversations and geo-targeting messages.
Scheduling and publishing messages to multiple accounts at once.
Social media analytics and metrics.
Automating all your social media activities. - ANSScheduling and publishing messages to
multiple accounts at once.
Anything you want to do in Hootsuite can be found in the ________, with the main workspace in
the _________?
Settings; Streams
Sidebar; center
Nav-panel; dashboard
Header; Sidebar - ANSHeader; Sidebar
Select the 4 features that are available on the Hootsuite Mobile app
- Inbox and Settings
- Publisher
- Streams
- Insights
- Impact
- Team Metrics
- Composer - ANSInbox and Settings, Publisher, Streams, Composer
Which of the following is not a benefit of using Hootsuite Analytics?
- It's more efficient to review your accounts' social metrics in one dashboard, rather than visiting
numerous native accounts individually.
- Reviewing metrics in a highly visual, customizable interface.
- Accurate estimates of the monetary value of each like, retweet, share, and new follower you
receive. - ANSAccurate estimates of the monetary value of each like, retweet, share, and new
follower you receive.
Which of the following is not a benefit of using Hootsuite Analytics?
A) Metrics data are updated in real-time
B) It's more efficient to gather metrics data in one place, rather than several different sources
After you've uploaded posts into Hootsuite's Bulk Composer, what's the best place to vet and
preview those scheduled posts?
Impact
Planner
Analytics
Boards and Streams
Insights - ANSPlanner
Which of the following is not a benefit of publishing to Instagram using Hootsuite?
Scheduling and rescheduling multiple posts in advance.
Reviewing Instagram analytics alongside metrics from your other social accounts.
Adding location tags and swipe-up links to your post from within the Composer.
Viewing comments on your Instagram content in the same window as engagements on your
other social accounts. - ANSAdding location tags and swipe-up links to your post from within the
Composer.
When managing Instagram with Hootsuite, we recommend using Instagram Business accounts.
Why is this?
Business profiles that are linked to Hootsuite are more discoverable on Instagram natively.
Profile metrics for Personal Instagram accounts require 10K+ followers.
Business profiles allow you to upload videos that are more than 60 seconds long.
You can publish directly to Instagram without using your phone or the Instagram app. - ANSYou
can publish directly to Instagram without using your phone or the Instagram app.
Geo-search streams are used to help you find social media conversations relevant to your
brand that are happening
on specific social networks
in specific physical locations
in your home country
on private profiles or closed networks
in pre-set topic areas - ANSin specific physical locations
In Hootsuite Inbox, you can see all the correspondence between a user and your organization
on a particular social channel, including public and private conversations. This is useful for
gathering marketing analytics on the user's behaviour.
, feeding data into Hootsuite chatbot for more human-like responses.
targeting paid advertisements to the user more accurately.
understanding the full context of the most recent exchange. - ANSunderstanding the full context
of the most recent exchange.
What is the most popular feature of Hootsuite?
Geo-locating conversations and geo-targeting messages.
Scheduling and publishing messages to multiple accounts at once.
Social media analytics and metrics.
Automating all your social media activities. - ANSScheduling and publishing messages to
multiple accounts at once.
Anything you want to do in Hootsuite can be found in the ________, with the main workspace in
the _________?
Settings; Streams
Sidebar; center
Nav-panel; dashboard
Header; Sidebar - ANSHeader; Sidebar
Select the 4 features that are available on the Hootsuite Mobile app
- Inbox and Settings
- Publisher
- Streams
- Insights
- Impact
- Team Metrics
- Composer - ANSInbox and Settings, Publisher, Streams, Composer
Which of the following is not a benefit of using Hootsuite Analytics?
- It's more efficient to review your accounts' social metrics in one dashboard, rather than visiting
numerous native accounts individually.
- Reviewing metrics in a highly visual, customizable interface.
- Accurate estimates of the monetary value of each like, retweet, share, and new follower you
receive. - ANSAccurate estimates of the monetary value of each like, retweet, share, and new
follower you receive.
Which of the following is not a benefit of using Hootsuite Analytics?
A) Metrics data are updated in real-time
B) It's more efficient to gather metrics data in one place, rather than several different sources
