BUS 303 EXAM 2024 QUESTIONS & ANSWERS WITH COMPLETE SOLUTION

BUS 303 EXAM 2024 QUESTIONS & ANSWERS WITH COMPLETE SOLUTION (T,F) business with organizational charts that remind one of "silos" are described as a positive thing to have - False (T,F) enterprise application integration is an improvement over ERP systems - False (T,F) Entrepreneurship is about coming up with innovative ideas that nobody else has. - False (T,F) Fulfillment process is cross-functional in the sense that multiple functional areas play a role in it - true (T,F) Goals determine how you achieve strategy - False (T,F) Green manufacturing is a major issue within SCM. - True (T,F) Kano would describe a wireless charging dock in a new car as a "Must" feature. - False (T,F) levis straus jeans are a good example of "make to stock" - True (T,F) Lumira Discovery is an enterprise recourse planning system - False (T,F) The "Pull" strategy specifies the target quantity of each product to be maintained in inventory in each geographical area. - True (T,F) The fact that Aldus Huxley made Henry Ford a god was likely because Huxley did not anticipate supply chain management's ability to use air travel. - False (T,F) When you need to raise the prices of your products, it is recommended you raise them by 20% or more - False (T,F) your total sales forecasts may not exceed your total warehouse capacity - False A brand party is a form of - Qualitative Rearch A dominoes or little Caesars pizza shop primarily adds value by/through - physical change A firms strategy can best be described as? - the theory of how they will best be succesful A good sample of the population must be - Representative of the population A major U.S. manufacturer of children's toys believes its main competitive advantage lies in its continuing development of innovative toys and games. The company is facing increasing competition on price and it is strongly considering outsourcing to offshore firms as a means of reducing costs. The LAST function this firm should consider outsourcing is... - research and development to create new products Affordable loss - focus on the downside risk, estimate loss and make bets that they don't expect to lose but can lose All of the following are true of entrepreneurship EXCEPT... (entrepreneurship can be learned, some people are not really entrepreneurial while others are not, entrepreneurship is about creating new value, entrepreneurs operate under conditions of uncertainty) - some people are naturally entrepreneurial while others are not All of the following are types of information systems EXCEPT (inter-enterprise systems, Enterprise Systems, Database systems, workgroup systms) - database alternative evaluation psychological process - attitude formation An example of secondary research would be? - reading a book on the history of brands Batch Processes - groups essentially identical (Make 25 different chairs and wait to have demand for particular product and then mass product that particular chair) bird-in-hand - start with your means. start with what you have brand equity - General perception of value associated with an organization product service bundle Brand loyalty can be - both attitudinal and behavioral brand's value proposition - the set of benefits or values a company promises to deliver to customers to satisfy their needs brand's value proposition, emotional benefit - benefit felt in the heart and mind of consumer brand's value proposition, functional benefit - Differences in product features