BCEB Assigment complete

Introduction and background.................................................................................................................... 3 Introduction ...................................................................................................................................... 3 Background ...................................................................................................................................... 3 Introduction to portfolio report......................................................................................................... 4 SME overview.................................................................................................................................. 5 Aims of the portfolio report.............................................................................................................. 6 Research objectives .......................................................................................................................... 7 What makes an excellent E-commerce Site?.......................................................................................... 10 Introduction .................................................................................................................................... 10 Business applications...................................................................................................................... 11 Software products examples........................................................................................................... 13 Conclusions .................................................................................................................................... 13 Digital marketing.................................................................................................................................... 14 Introduction .................................................................................................................................... 14 Business applications...................................................................................................................... 15 Software products examples........................................................................................................... 16 Conclusions .................................................................................................................................... 18 Supply chain management...................................................................................................................... 18 Introduction .................................................................................................................................... 18 Business applications...................................................................................................................... 20 Software products examples........................................................................................................... 21 Conclusions .................................................................................................................................... 24 References ...............................................................................................Error! Bookmark not defined.BCEB ASSIGNMENT COMLETE 2024 Immeech Introduction and background Introduction This paper introduces the topic of development of an e-commerce plan for a company. First, there is presentation of the introduction and study background. An overview of AMKA counseling ltd is provide. After which research questions are illustrated and specified through a research framework. AMKA counselling is further analyzed based on the research questions. Ecommerce, digital marketing and supply chain management are presented as different chapters in this paper, where they are discussed. Background There have been rapid advancements of technology development over the years. With time technology is always evolving, due to innovations making life easier. The development of technology has enabled finding everything remotely possible; people can find everything they need by browsing and clicking via internet connection (Budhathoki and Adhikari 2020, pg 1). Internet has become a crucial part of people day to day life, using it for specific purpose such shopping, data storage, communication, research or learning. The commercial sector has also been evolving as technology grows. People can get products and gather information online at the comfort of their home without leaving their houses due to the rapid technology and ecommerce developments. The purpose of developing an e-commerce website for AMKA counselling primarily is making counselling accessible, convenient and fast to everyone form any part of the world, through working and/or stable internet connection. Anyone needing any services offered by AMKA counseling will be able to access services via their website.BCEB ASSIGNMENT COMLETE 2024 Immeech The e-commerce website will enable users to surf through services offered by AMKA counselling without account registration this facilitates the user to conveniently visit the website back, continuing where they had left. To get counseling or other AMKA counselling ltd services a user will have to create an account inclusively registering their personal data. Introduction to portfolio report Portfolio reporting definition The process of presenting, analyzing and gathering information which is relevant about a portfolio's attributes such as risks, status and performance ; the information is compiled into a report which is the distributed to the companies stakeholders (Tampli.2023). The report that is complied facilitates stakeholders to make informed decisions and constant improvement of their business, thus success a company. Portfolio reporting involves various stakeholders such as investors, portfolio managers, clients, analysts among other parties that are interested in the company development. Main components of portfolio reporting are comparisons and bench-marking, performance metrics, asset diversification and allocation, reporting frequency and periodic review. Purpose and importance of Portfolio Reporting Some of portfolio reporting purposes and importance include: Facilitates the assessing of the portfolio performance based on its benchmarks and objectives by stakeholders. Portfolio reporting is involved in the provision of insights about how effective the portfolios decision making and management processes are. Stakeholders are helped by the portfolio reporting in the identification of opportunities and potential risks. Industry standards and regulatory requirements are ensured that they are meet using portfolio reporting.BCEB ASSIGNMENT COMLETE 2024 Immeech SME overview Small and midsize enterprises are business that maintain a particular number of employees, revenues and assets below a certain level (Liberto 2023). The definition of the constitution of a SME is dependent on each country. Small and midsize enterprises must comply to certain size standards. They employ a lot of people and facilitate innovation as SME nature is entrepreneurial, thus playing a crucial role in an economy. Small and midsize enterprises exist across all industries mostly industries that require small capital investment and few employees. Governments are involved in keeping SMEs in business by regularly offering incentives such as easy loans access and making their tax treatment favorable. Small and mid size enterprises comprise of these types: restaurants, convenience stores, legal firms among others. Efficiency, flexibility ,locality and innovation makes Small and midsize enterprises successful establishing themselves as a crucial part of the economy. Small and midsize enterprises in the European Union are defined as follows; Small - size enterprises as enterprises with employees below 50, while mid-size enterprise have employees below 250 (Liberto 2023). There are also micro-companies which have employees not exceeding 10. AMKA counselling Ltd AMKA counselling is business enterprise based in the UK that offers counselling.Dr Zsófia Szlamka founded AMKA counselling ltd in 2020 during the COVID-19 pandemic which had a lot of negative effect especially to people mental health. The company believes in the availability of mental health support using several languages and to different cultures. They are offer mental consultancy, using methodologies that are culturally sensitive. The company focus on supporting communities that are often undeserved such as young adults.