Marketo Certified Professional Exam Questions and Questions and Answers Rated A+

Trigger - an activity in a smart campaign that occurs when a web page is visited or a form is filled out. Trigger Campaign - A smart campaign that contains at least one trigger in its smart list. Unsubscribed - A field that indicates whether a person has opted out of marketing emails. When true, these people still receive operational emails. Unused Local Asset - An asset living at the program level that is not currently being used by a program, smart campaign, or smart list Web Page Activity Report - Report type that shows who is visiting our website. You can choose to send to known people or anonymous people, but not both in the same report. Web Personalization - A Marketo product that helps engage thousands of prospects on your website in real time based on who they are and what they do Workspace - Workspaces are separate areas in Marketo that hold marketing assets like programs, landing pages, emails and more. They can be used by multiple people. What you see is what you get (WYSIWYG) - An editor or program that helps a developer see what the end result will look like while the interface is being created. Snippet - A block of content that c