Unit 1: Exploring business
Contents:
Features of amazon 3-5
Internal and external stakeholders of amazon 6-10
Ways in which amazon communicates with its stakeholders 11-14
Structure of amazon 14
Functional areas of amazon 15-16
Aims and objectives of amazon 16
How the structure allows amazon to achieve its aims and objectives17
Overall reasons for success for amazon 18
Features of Oxfam 19-21
internal and external stakeholders of Oxfam 21-24
Ways in which Oxfam communicates with its stakeholders 24-28
Structure of Oxfam 28
Functional areas of Oxfam 28
Aims and objectives of Oxfam 29
How the structure allows Oxfam to achieve its aims and objectives 29
Overall reasons for success for Oxfam 30
Bibliography 30-33
1
,Unit 1: Exploring business
Fea
tures of two contrasting business’s
Amazon
Ownership
Amazon is a public limited company otherwise known as plc. A public limited
company which is run by shareholders. public limited companies are typically
services, an example of this being amazon (plc). The company was founded by jeff
Bezos in 1994 on the 5th of July and since selling his first book on the platform in
1995 to one john wainwright of Sunnyvale, California who had bought Fluid
Concepts and Creative Analogies: Computer Models of the Fundamental
Mechanisms of Thought by Douglas Hofstadter. Shares of amazon are sold publicly
on the stock market; this means that capital can be raised by amazon with ease and
if they are in need of more capital, they may allow more shares to be sold on the
stock market. Amazon is an international company which has over 175 warehouses
across the world with the majority being in Europe and north America. amazon is still
steadily growing to this day and has many plans to expand even more to reach more
people across the globe so they can have access to the service which they provide
to millions.
Liability
amazon has limited liability; this means that if the business where to go bankrupt
only a certain amount of money will be taken from the shareholders instead of all
their money and assets. Many large public companies will know how to operate
normally even when in debt. If they are unable to pay there debts then some
warehouses will have to shut down which will temporarily hinder the business and
reduce the amount of revenue generated.
2
,Unit 1: Exploring business
Purpose
Amazon offers a wide variety of products to their customers at an affordable price in
order to attract as many customers as possible. This allows people of low income
and those of higher income to shop through amazon’s wide range of products their
website. Its amazon’s wide variety is what attracts customers to their website. Due to
their wide variety, they can meet people’s needs and wants and they do this by
categorizing them by age, gender etc. by doing this the customer is more likely to
purchase products from the site. Due to this amazon often has a lot of traffic on their
website daily as a result of their products and advertisements. Not only does amazon
cater to a younger audience but they also cater to elderly citizens. From kids to teens
to men and woman and those in between amazons’ variety means there’s something
for everyone.
Sector
Amazon operates I the tertiary sector as they offer a service to members of their
general public. And they also deliver the package to you however they also operate
in the secondary sector as they make their own range of products i.e., amazon
Alexa, smart plugs etc. these products are made in the amazon factories in China
and India. The products are then sold on their website and delivered to customers
globally. The materials that have then been collected will be sent to many of the
amazon factories located around the world so that the production and assembly
process can begin to take place and the products that have been designed can
come to life. They then receive the products from many of these factories once they
are completed which means if the company and team is satisfied with the quality and
design of the products, they can be sold on the amazon website and are shipped all
across the world allowing them to be purchased by customers, so amazon makes
profit. In the time that all of this takes place, amazon constantly operate in the
quaternary sector. This is the knowledge-based part of the economy that includes
technological, research and development, consultation and finance departments and
services.
3
, Unit 1: Exploring business
Scope
Amazon has over 450 fulfilment centres across Europe and north America primarily.
this means the business is well known and popular. Amazon has great demand and
therefore has to be able to keep up with supply and demand of their international
customers. Amazon is very popular, and their products are demanded and supplied
at great rates in the countries they deliver to. This allows amazon to not only deliver
for the UK customers, but for different international customers that they also need to
please. This means that Amazon as a company, will be focusing on widening their
range of product to attract new customers producing and delivering products that are
popular in the countries at the moment, otherwise the business will not succeed
areas as they won't be offering the needs and wants of the consumers, therefore
products will not be purchased, and amazon will lose out on business.
Size
Amazon operates with over 300 fulfilment centres meaning they employ a very large
workforce to ensure that the business can operate efficiently. Currently, amazon has
approximately 1.6 million employees working for them ranging from management
services, finance, human resources and those in the fulfilment centres.
4
Contents:
Features of amazon 3-5
Internal and external stakeholders of amazon 6-10
Ways in which amazon communicates with its stakeholders 11-14
Structure of amazon 14
Functional areas of amazon 15-16
Aims and objectives of amazon 16
How the structure allows amazon to achieve its aims and objectives17
Overall reasons for success for amazon 18
Features of Oxfam 19-21
internal and external stakeholders of Oxfam 21-24
Ways in which Oxfam communicates with its stakeholders 24-28
Structure of Oxfam 28
Functional areas of Oxfam 28
Aims and objectives of Oxfam 29
How the structure allows Oxfam to achieve its aims and objectives 29
Overall reasons for success for Oxfam 30
Bibliography 30-33
1
,Unit 1: Exploring business
Fea
tures of two contrasting business’s
Amazon
Ownership
Amazon is a public limited company otherwise known as plc. A public limited
company which is run by shareholders. public limited companies are typically
services, an example of this being amazon (plc). The company was founded by jeff
Bezos in 1994 on the 5th of July and since selling his first book on the platform in
1995 to one john wainwright of Sunnyvale, California who had bought Fluid
Concepts and Creative Analogies: Computer Models of the Fundamental
Mechanisms of Thought by Douglas Hofstadter. Shares of amazon are sold publicly
on the stock market; this means that capital can be raised by amazon with ease and
if they are in need of more capital, they may allow more shares to be sold on the
stock market. Amazon is an international company which has over 175 warehouses
across the world with the majority being in Europe and north America. amazon is still
steadily growing to this day and has many plans to expand even more to reach more
people across the globe so they can have access to the service which they provide
to millions.
Liability
amazon has limited liability; this means that if the business where to go bankrupt
only a certain amount of money will be taken from the shareholders instead of all
their money and assets. Many large public companies will know how to operate
normally even when in debt. If they are unable to pay there debts then some
warehouses will have to shut down which will temporarily hinder the business and
reduce the amount of revenue generated.
2
,Unit 1: Exploring business
Purpose
Amazon offers a wide variety of products to their customers at an affordable price in
order to attract as many customers as possible. This allows people of low income
and those of higher income to shop through amazon’s wide range of products their
website. Its amazon’s wide variety is what attracts customers to their website. Due to
their wide variety, they can meet people’s needs and wants and they do this by
categorizing them by age, gender etc. by doing this the customer is more likely to
purchase products from the site. Due to this amazon often has a lot of traffic on their
website daily as a result of their products and advertisements. Not only does amazon
cater to a younger audience but they also cater to elderly citizens. From kids to teens
to men and woman and those in between amazons’ variety means there’s something
for everyone.
Sector
Amazon operates I the tertiary sector as they offer a service to members of their
general public. And they also deliver the package to you however they also operate
in the secondary sector as they make their own range of products i.e., amazon
Alexa, smart plugs etc. these products are made in the amazon factories in China
and India. The products are then sold on their website and delivered to customers
globally. The materials that have then been collected will be sent to many of the
amazon factories located around the world so that the production and assembly
process can begin to take place and the products that have been designed can
come to life. They then receive the products from many of these factories once they
are completed which means if the company and team is satisfied with the quality and
design of the products, they can be sold on the amazon website and are shipped all
across the world allowing them to be purchased by customers, so amazon makes
profit. In the time that all of this takes place, amazon constantly operate in the
quaternary sector. This is the knowledge-based part of the economy that includes
technological, research and development, consultation and finance departments and
services.
3
, Unit 1: Exploring business
Scope
Amazon has over 450 fulfilment centres across Europe and north America primarily.
this means the business is well known and popular. Amazon has great demand and
therefore has to be able to keep up with supply and demand of their international
customers. Amazon is very popular, and their products are demanded and supplied
at great rates in the countries they deliver to. This allows amazon to not only deliver
for the UK customers, but for different international customers that they also need to
please. This means that Amazon as a company, will be focusing on widening their
range of product to attract new customers producing and delivering products that are
popular in the countries at the moment, otherwise the business will not succeed
areas as they won't be offering the needs and wants of the consumers, therefore
products will not be purchased, and amazon will lose out on business.
Size
Amazon operates with over 300 fulfilment centres meaning they employ a very large
workforce to ensure that the business can operate efficiently. Currently, amazon has
approximately 1.6 million employees working for them ranging from management
services, finance, human resources and those in the fulfilment centres.
4
