Business Model (Canvas) | Complete Study Guide, 9 Building Blocks & Exam
Review
What is a business model? - ANS ✔✔Picture of understanding the logic of your business. All the
pieces that you need to Create, Deliver and capture value!
Business model Canvas - ANS ✔✔Describe, challenge, design and invent new business models
visually and make it tangible.
Customer segments - ANS ✔✔Which types of customers are we serving?
For whom are you creating value?
Value propositions - ANS ✔✔A set of products and services that helps the customer get the job
done.
Which value are you creating?
Newness,performance,customization,brand,design,cost reduction,accessability,usability.
Channels - ANS ✔✔How do each customer segment want to be reached?
through which channels do they want to receive the goods?
Fysical or digital? Direct or indirect?
How are you delivering value?
Channel types - ANS ✔✔Direct: Sales force,Web sales,Own stores
Indirect:Partner stores,Wholesaler
Awareness-Evaluation-Purchase-Delivery-After Sales
Customer relationship - ANS ✔✔Banks- personal relationship with rich families
Review
What is a business model? - ANS ✔✔Picture of understanding the logic of your business. All the
pieces that you need to Create, Deliver and capture value!
Business model Canvas - ANS ✔✔Describe, challenge, design and invent new business models
visually and make it tangible.
Customer segments - ANS ✔✔Which types of customers are we serving?
For whom are you creating value?
Value propositions - ANS ✔✔A set of products and services that helps the customer get the job
done.
Which value are you creating?
Newness,performance,customization,brand,design,cost reduction,accessability,usability.
Channels - ANS ✔✔How do each customer segment want to be reached?
through which channels do they want to receive the goods?
Fysical or digital? Direct or indirect?
How are you delivering value?
Channel types - ANS ✔✔Direct: Sales force,Web sales,Own stores
Indirect:Partner stores,Wholesaler
Awareness-Evaluation-Purchase-Delivery-After Sales
Customer relationship - ANS ✔✔Banks- personal relationship with rich families
