INSTRUCTOR MANUAL
Business Essentials
Ronald J. Ebert, Ricky W. Griffin
ST
────────────────────────────────────────────────────
14th Edition
UV
IA
?_
AP
PR
TEST BANK
OV
ED
? ?
MEDGEEK_STUVIA
, TABLE OF CONTENTS
Instructor Manual: Business Essentials, 14th Edition
By Ronald J. Ebert and Ricky W. Griffin
PART 1: THE CONTEMPORARY BUSINESS WORLD
ST
CHAPTER 1 The US Business Environment
CHAPTER 2 Understanding Business Ethics and Social Responsibility
CHAPTER 3 Entrepreneurship, New Ventures, and Business Ownership
UV
CHAPTER 4 Understanding the Global Context of Business
PART 2: MANAGING THE BUSINESS
CHAPTER 5 Managing the Business
CHAPTER 6 Organizing the Business
IA
CHAPTER 7 Operations Management and Quality
PART 3: PEOPLE IN ORGANIZATIONS
?_
CHAPTER 8 Employee Behavior and Motivation
CHAPTER 9 Leadership and Decision Making
CHAPTER 10 Human Resource Management and Labor Relations
AP
PART 4: PRINCIPLES OF MARKETING: BUILDING RELATIONSHIPS
WITH CUSTOMERS FOR COMPETITIVE ADVANTAGE
CHAPTER 11 Marketing Processes and Consumer Behavior
CHAPTER 12 Developing and Pricing Products
PR
CHAPTER 13 Distributing and Promoting Products
PART 5: MANAGING INFORMATION FOR BETTER BUSINESS
DECISIONS
CHAPTER 14 Information Technology (IT) for Business
OV
CHAPTER 15 The Role of Accountants and Accounting Information
PART 6: THE FINANCIAL SYSTEM AND ISSUES IN FINANCIAL
MANAGEMENT
CHAPTER 16 Understanding Money and the Role of Banking
ED
CHAPTER 17 Managing Business Finances
? ?
MEDGEEK_STUVIA
, Chapter 1: The U.S. Business Environment
Chapter Overview
ST
Many students come to an introduction to business class not quite sure what it’s all about. The
course has something for everyone, from those who have been in the business world a while to
those just getting started. As the book unfolds, students develop an understanding of the
foundations of business and will be able to apply what they learn about business to many aspects
UV
of the course.
This first chapter dives right into the world of business, explaining what business is, what its main
goals and functions are, and how the external environments of business affect the success and
failure of any organization.
IA
Learning Objectives
?_
1-1. Define the nature of U.S. business, describe the external environments of business, and discuss
how these environments affect the success or failure of organizations.
1-2. Describe the different types of global economic systems according to the means by which
AP
they control the factors of production.
1-3. Show how markets, demand, and supply affect resource distribution in the United States,
identify the elements of private enterprise, and explain the various degrees of competition in the
PR
U.S. economic system.
1-4. Explain the importance of the economic environment to business and identify the factors used
to evaluate the performance of an economic system.
OV
1-5. Learn about the skills you will gain through this text.
LIST OF IN-CLASS ACTIVITIES: INSTRUCTOR’S CHOICE
Activity Description Time Limit
ED
1. Icebreaker: What Do You Students assess their level of 20 min.
Know About Business? knowledge about business and set their
own learning goals for the class.
2. Up for Debate: Comparing Teams of students discuss types of
25 min.
??
Economic Systems economic systems.
Students consider how parts of the
3. Small Group Discussion:
external environment affect businesses
Scanning the Environment 30 min.
and industries.
MEDGEEK_STUVIA
, CHAPTER OUTLINE
Learning Objective 1-1:
Define the nature of U.S. business, describe the external environments of business, and
discuss how these environments affect the success or failure of organizations.
ST
Business, Profit, and the External Environment
Are businesses large, successful corporations, once-great but struggling companies, multinational
giants, or local supermarkets and family-owned operations?
UV
A. Business and Profit
A business is an organization that provides goods and services to earn profits. Profits are the
difference between a business’s revenues and expenses.
IA
1. Consumer Choice and Demand
In a capitalistic system like that of the United States, consumers have freedom of choice. In turn,
businesses must take into account consumer demand as shown through wants and needs in their
pursuit of profits.
?_
2. Opportunity and Enterprise
Opportunity involves goods or services that consumers need or want, especially if no one else is
supplying them or if existing businesses are doing so inefficiently or incompletely.
AP
3. The Benefits of Business
Businesses produce most of the goods and services consumed, employ most working people, create
most innovations, and provide opportunities for new businesses to serve as suppliers. Further,
PR
businesses contribute to the quality of life and the standard of living in a society. Businesses
provide incomes for owners, taxes to support government, and support to charities and community
leadership.
B. The External Environments of Business
OV
The external environment consists of everything outside an organization’s boundaries that might
affect it. Managers must understand their environment to understand how to operate and compete
within it. Businesses can also influence their environments. Six major dimensions of the external
environment are:
ED
1. Domestic Business Environment
The domestic business environment refers to the environment in which a firm conducts its
operations and derives its revenues. It includes customers, suppliers, and competitors.
2. Global Business Environment
??
The global business environment refers to the international forces that affect a business; various
factors including international trade agreements, international economic conditions, and political
unrest affect the global environment at both the general and immediate levels. International market
opportunities, suppliers, cultures, competitors, and currency values can impact any business.
MEDGEEK_STUVIA
Business Essentials
Ronald J. Ebert, Ricky W. Griffin
ST
────────────────────────────────────────────────────
14th Edition
UV
IA
?_
AP
PR
TEST BANK
OV
ED
? ?
MEDGEEK_STUVIA
, TABLE OF CONTENTS
Instructor Manual: Business Essentials, 14th Edition
By Ronald J. Ebert and Ricky W. Griffin
PART 1: THE CONTEMPORARY BUSINESS WORLD
ST
CHAPTER 1 The US Business Environment
CHAPTER 2 Understanding Business Ethics and Social Responsibility
CHAPTER 3 Entrepreneurship, New Ventures, and Business Ownership
UV
CHAPTER 4 Understanding the Global Context of Business
PART 2: MANAGING THE BUSINESS
CHAPTER 5 Managing the Business
CHAPTER 6 Organizing the Business
IA
CHAPTER 7 Operations Management and Quality
PART 3: PEOPLE IN ORGANIZATIONS
?_
CHAPTER 8 Employee Behavior and Motivation
CHAPTER 9 Leadership and Decision Making
CHAPTER 10 Human Resource Management and Labor Relations
AP
PART 4: PRINCIPLES OF MARKETING: BUILDING RELATIONSHIPS
WITH CUSTOMERS FOR COMPETITIVE ADVANTAGE
CHAPTER 11 Marketing Processes and Consumer Behavior
CHAPTER 12 Developing and Pricing Products
PR
CHAPTER 13 Distributing and Promoting Products
PART 5: MANAGING INFORMATION FOR BETTER BUSINESS
DECISIONS
CHAPTER 14 Information Technology (IT) for Business
OV
CHAPTER 15 The Role of Accountants and Accounting Information
PART 6: THE FINANCIAL SYSTEM AND ISSUES IN FINANCIAL
MANAGEMENT
CHAPTER 16 Understanding Money and the Role of Banking
ED
CHAPTER 17 Managing Business Finances
? ?
MEDGEEK_STUVIA
, Chapter 1: The U.S. Business Environment
Chapter Overview
ST
Many students come to an introduction to business class not quite sure what it’s all about. The
course has something for everyone, from those who have been in the business world a while to
those just getting started. As the book unfolds, students develop an understanding of the
foundations of business and will be able to apply what they learn about business to many aspects
UV
of the course.
This first chapter dives right into the world of business, explaining what business is, what its main
goals and functions are, and how the external environments of business affect the success and
failure of any organization.
IA
Learning Objectives
?_
1-1. Define the nature of U.S. business, describe the external environments of business, and discuss
how these environments affect the success or failure of organizations.
1-2. Describe the different types of global economic systems according to the means by which
AP
they control the factors of production.
1-3. Show how markets, demand, and supply affect resource distribution in the United States,
identify the elements of private enterprise, and explain the various degrees of competition in the
PR
U.S. economic system.
1-4. Explain the importance of the economic environment to business and identify the factors used
to evaluate the performance of an economic system.
OV
1-5. Learn about the skills you will gain through this text.
LIST OF IN-CLASS ACTIVITIES: INSTRUCTOR’S CHOICE
Activity Description Time Limit
ED
1. Icebreaker: What Do You Students assess their level of 20 min.
Know About Business? knowledge about business and set their
own learning goals for the class.
2. Up for Debate: Comparing Teams of students discuss types of
25 min.
??
Economic Systems economic systems.
Students consider how parts of the
3. Small Group Discussion:
external environment affect businesses
Scanning the Environment 30 min.
and industries.
MEDGEEK_STUVIA
, CHAPTER OUTLINE
Learning Objective 1-1:
Define the nature of U.S. business, describe the external environments of business, and
discuss how these environments affect the success or failure of organizations.
ST
Business, Profit, and the External Environment
Are businesses large, successful corporations, once-great but struggling companies, multinational
giants, or local supermarkets and family-owned operations?
UV
A. Business and Profit
A business is an organization that provides goods and services to earn profits. Profits are the
difference between a business’s revenues and expenses.
IA
1. Consumer Choice and Demand
In a capitalistic system like that of the United States, consumers have freedom of choice. In turn,
businesses must take into account consumer demand as shown through wants and needs in their
pursuit of profits.
?_
2. Opportunity and Enterprise
Opportunity involves goods or services that consumers need or want, especially if no one else is
supplying them or if existing businesses are doing so inefficiently or incompletely.
AP
3. The Benefits of Business
Businesses produce most of the goods and services consumed, employ most working people, create
most innovations, and provide opportunities for new businesses to serve as suppliers. Further,
PR
businesses contribute to the quality of life and the standard of living in a society. Businesses
provide incomes for owners, taxes to support government, and support to charities and community
leadership.
B. The External Environments of Business
OV
The external environment consists of everything outside an organization’s boundaries that might
affect it. Managers must understand their environment to understand how to operate and compete
within it. Businesses can also influence their environments. Six major dimensions of the external
environment are:
ED
1. Domestic Business Environment
The domestic business environment refers to the environment in which a firm conducts its
operations and derives its revenues. It includes customers, suppliers, and competitors.
2. Global Business Environment
??
The global business environment refers to the international forces that affect a business; various
factors including international trade agreements, international economic conditions, and political
unrest affect the global environment at both the general and immediate levels. International market
opportunities, suppliers, cultures, competitors, and currency values can impact any business.
MEDGEEK_STUVIA
