MHR 3010 CPP Exam 2 with all Correct & 100% Verified
Answers |Latest Version |Already Graded A+
SWOT analysis ✔Correct Answer-strengths, weaknesses, opportunities, threats. External can not
be a strength.
corporate level strategy ✔Correct Answer-"What business or businesses are we in or should we be
in?". How can we achieve our strategic goals?
Industry-level strategy ✔Correct Answer-"How should we compete in this industry?"
Firm-level strategy ✔Correct Answer-"How should we compete against a particular firm?"
related diversification ✔Correct Answer-to combine with other companies in different but similar
businesses. Example, American Standard Cos; bathroom, plumbing parts and a/c units. Justin B with
perfume.
unrelated diversification ✔Correct Answer-combine with companies in different and unrelated
industries. Example, Tata of India, energy, engineering and consumer produces.
Growth ✔Correct Answer-increase profit, revenues, market share, number of store. Open new
locations, mergers or acquisitions.
stability ✔Correct Answer-continue current strategy, do improvement in same product.
retrenchment ✔Correct Answer-shrink and recovery. Turn around very poor company performance
by reducing and restructure.
Cost Leadership ✔Correct Answer-Producing a product of acceptable quality at consistently lower
production costs than competitors so that the firm can offer the product or service at the lowest
price in the industry. Wal-Mart has low price with selling more for less. Not best for small companies.
Differentiation ✔Correct Answer-product or service that is different from competitors offerings for
which customers are willing to pay a premium price. More costly, but product sold has an added
value. Coke does Cost lead and differentiate with name on can.
focus strategy ✔Correct Answer-using cost leadership or differentiation to produce a specialized
product or service for a limited, specially targeted group of customers in a particular geographic
region or market segment. Store sells only guitars and it's strings.
Attack ✔Correct Answer-marketing a competitive move designed to reduce a rival's market share
or profits. Watch competitor, anything you do about price,service to reduce competitors market
share and increase own. Example BMW and Mercedes.
Response ✔Correct Answer-Mirroring or matching competitor, or responding along a different...
Example. Don't use this it will hurt you.
Managing Innovation ✔Correct Answer-1-build a creative work environment to manage source of
innovation.
Answers |Latest Version |Already Graded A+
SWOT analysis ✔Correct Answer-strengths, weaknesses, opportunities, threats. External can not
be a strength.
corporate level strategy ✔Correct Answer-"What business or businesses are we in or should we be
in?". How can we achieve our strategic goals?
Industry-level strategy ✔Correct Answer-"How should we compete in this industry?"
Firm-level strategy ✔Correct Answer-"How should we compete against a particular firm?"
related diversification ✔Correct Answer-to combine with other companies in different but similar
businesses. Example, American Standard Cos; bathroom, plumbing parts and a/c units. Justin B with
perfume.
unrelated diversification ✔Correct Answer-combine with companies in different and unrelated
industries. Example, Tata of India, energy, engineering and consumer produces.
Growth ✔Correct Answer-increase profit, revenues, market share, number of store. Open new
locations, mergers or acquisitions.
stability ✔Correct Answer-continue current strategy, do improvement in same product.
retrenchment ✔Correct Answer-shrink and recovery. Turn around very poor company performance
by reducing and restructure.
Cost Leadership ✔Correct Answer-Producing a product of acceptable quality at consistently lower
production costs than competitors so that the firm can offer the product or service at the lowest
price in the industry. Wal-Mart has low price with selling more for less. Not best for small companies.
Differentiation ✔Correct Answer-product or service that is different from competitors offerings for
which customers are willing to pay a premium price. More costly, but product sold has an added
value. Coke does Cost lead and differentiate with name on can.
focus strategy ✔Correct Answer-using cost leadership or differentiation to produce a specialized
product or service for a limited, specially targeted group of customers in a particular geographic
region or market segment. Store sells only guitars and it's strings.
Attack ✔Correct Answer-marketing a competitive move designed to reduce a rival's market share
or profits. Watch competitor, anything you do about price,service to reduce competitors market
share and increase own. Example BMW and Mercedes.
Response ✔Correct Answer-Mirroring or matching competitor, or responding along a different...
Example. Don't use this it will hurt you.
Managing Innovation ✔Correct Answer-1-build a creative work environment to manage source of
innovation.
