OrgANiSAtiONAl reSeArch methOdOlOgY
(iOP2601) – FUllY SOlved ASSigNmeNt with
veriFied ANSwerS, mArkiNg-gUideliNe
AligNmeNt, reSeArch techNiqUeS & exAm-
FOcUSed StUdY gUide
,Question 1: What is the primary purpose of qualitative research?
• A) To test hypotheses statistically
• B) To gain an in-depth understanding of human behavior
• C) To collect numerical data for analysis
• D) To measure variables quantitatively
Correct Option: B
Rationale: Qualitative research focuses on understanding the complexities of human
behavior through in-depth exploration, which is essential in the context of
organisational studies.
Question 2: Which of the following sampling methods ensures that every member
of the population has an equal chance of being selected?
• A) Purposive sampling
• B) Stratified sampling
• C) Random sampling
• D) Convenience sampling
Correct Option: C
Rationale: Random sampling eliminates bias by giving each individual equal selection
probability, making the sample representative of the larger population.
Question 3: In research methodology, what does the term "validity" refer to?
• A) The repeatability of results
• B) The accuracy of the measurements
• C) The extent to which a research tool measures what it intends to measure
• D) The generalizability of findings
Correct Option: C
Rationale: Validity assesses whether the research instruments effectively measure the
intended concept, which is crucial for accurate data interpretation.
Question 4: What is the main advantage of using mixed methods research?
• A) It is less time-consuming
, • B) It combines the strengths of both qualitative and quantitative research
• C) It eliminates the need for statistical analysis
• D) It focuses solely on numerical data
Correct Option: B
Rationale: Mixed methods leverage the benefits of both qualitative and quantitative
approaches, providing a more comprehensive understanding of research questions.
Question 5: Which of the following is an ethical consideration in conducting
research?
• A) Increasing sample size
• B) Ensuring informed consent from participants
• C) Using only qualitative methods
• D) Maximizing funding sources
Correct Option: B
Rationale: Informed consent is a crucial ethical principle ensuring that participants are
fully aware of the research purpose, procedures, and risks involved before agreeing to
participate.
Question 6: What is the focus of exploratory research?
• A) To quantify relationships between variables
• B) To identify new insights and generate hypotheses
• C) To confirm existing theories
• D) To evaluate the effectiveness of an intervention
Correct Option: B
Rationale: Exploratory research aims to gather preliminary information, allowing
researchers to develop hypotheses and understand unfamiliar phenomena.
Question 7: Which of the following is a key characteristic of quantitative research?
• A) It relies on statistical analysis for data interpretation
• B) It seeks to understand subjective experiences
• C) It often uses unstructured interviews
• D) It focuses solely on case studies