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Samenvatting artikel Management of Product Innovation 2016

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Samenvatting van de artikelen bijbehorend bij het vak Management of Product innovation. Cardinal LB (2001). Technological innovation in the pharmaceutical industry: The use of organizational control in managing Research and Development. Organization Science 12(1): 19-36. Cooper, RG (2008). Perspective: The stage gate – idea-to-launch process – update, what’s new, and nextgen systems. Journal of Product Innovation Management 25(3): 213-232. Gassmann O, von Zedtwitz M (2003). Trends and d...

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  •  • 14 pages • 
  • by manonberenbroek • 
  • uploaded  03-05-2016
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