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Business Intelligence and Data Management - Summary Book
This is a summary of Chapters 1, 2, 5, 6, 7, 8, 9, 14 and 15 from "Data Mining for Business Analytics" (Schmueli, Bruce & Patel, 3th edition). These are the relevant chapters for the exam of the course Business Intelligence and Data Management, which is compulsory for MSc Information Management and an elective for other MSc programs. The summary is written in English.
- Book
- Summary
- • 57 pages •
This is a summary of Chapters 1, 2, 5, 6, 7, 8, 9, 14 and 15 from "Data Mining for Business Analytics" (Schmueli, Bruce & Patel, 3th edition). These are the relevant chapters for the exam of the course Business Intelligence and Data Management, which is compulsory for MSc Information Management and an elective for other MSc programs. The summary is written in English.
Samenvatting Chapter 2-6 "Consumer Behavior" (Hoyer, MacInnis & Pieters, 7th edition)
Dit is een samenvatting van Chapter 2-6 van het boek "Consumer Behavior" (Hoyer, MacInnis & Pieters, 7th edition). Deze hoofdstukken worden getoetst tijdens de eerste tussentoets van het vak Marketing voor Premaster. Dit vak is onderdeel van de Premaster Marketing Management and de Premaster Marketing Analytics. De samenvatting is geschreven in het Engels.
- Book
- Summary
- • 25 pages •
Dit is een samenvatting van Chapter 2-6 van het boek "Consumer Behavior" (Hoyer, MacInnis & Pieters, 7th edition). Deze hoofdstukken worden getoetst tijdens de eerste tussentoets van het vak Marketing voor Premaster. Dit vak is onderdeel van de Premaster Marketing Management and de Premaster Marketing Analytics. De samenvatting is geschreven in het Engels.
Business Intelligence and Data Management - Summary Book