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Chapter 1 Marketing: The Act and Science of Satisfying Customers
Cover of Contemporary Marketing, 2015 Update 16TH 15 (ISBN 978-1285187624)
ISBN13: 978-1285187624
ISBN10: 1285187628
By Boone and Kurtz
Edition: 16TH 15
Copyright: 2015 
Publisher: Cengage Learning
Published: 2015
International: No
- Class notes
- • 2 pages •
Cover of Contemporary Marketing, 2015 Update 16TH 15 (ISBN 978-1285187624)
ISBN13: 978-1285187624
ISBN10: 1285187628
By Boone and Kurtz
Edition: 16TH 15
Copyright: 2015 
Publisher: Cengage Learning
Published: 2015
International: No