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Clarion MKTG360 final exam
Question 1 (2 points)
Which of the following is a primary disadvantage of viral marketing?
Question 1 options:
1) The costs of viral marketing are too high for most companies.
2) The brand associated with the viral message is usually forgotten.
3) Marketers have little control over who receives the viral message.
4) Viral messages are less likely to be viewed than other types of online promotions.
5) Viral messages are blocked by most search engines.
Question 2 (2 points)
In CRM, findings about ...
- Exam (elaborations)
- • 29 pages •
Question 1 (2 points)
Which of the following is a primary disadvantage of viral marketing?
Question 1 options:
1) The costs of viral marketing are too high for most companies.
2) The brand associated with the viral message is usually forgotten.
3) Marketers have little control over who receives the viral message.
4) Viral messages are less likely to be viewed than other types of online promotions.
5) Viral messages are blocked by most search engines.
Question 2 (2 points)
In CRM, findings about ...
CIS 552 WEEK 11 FINAL EXAM ANSWERS SPRING 2017
1. What is the name of a virus that changes itself when it spreads?
A. Multipartite
B. Macro
C. Polymorphic
D. Boot sector
2. Which of the following is a piece of code or software designed to lie in wait on a system until a specified event occurs?
A. Logic bomb
B. Scareware
C. Hoax
D. Virus
3. Which of the following is a piece of code or software that spreads from system to system by attaching itself to other files?
A. Logic bomb
B. Scareware
C. Hoax
D. Virus
4. Which of the following is a self-...
- Exam (elaborations)
- • 8 pages •
1. What is the name of a virus that changes itself when it spreads?
A. Multipartite
B. Macro
C. Polymorphic
D. Boot sector
2. Which of the following is a piece of code or software designed to lie in wait on a system until a specified event occurs?
A. Logic bomb
B. Scareware
C. Hoax
D. Virus
3. Which of the following is a piece of code or software that spreads from system to system by attaching itself to other files?
A. Logic bomb
B. Scareware
C. Hoax
D. Virus
4. Which of the following is a self-...
CIS 552 Week 11 Final Exam 2017
1. Why are database attacks that inject data a concern for organizations?
A. False data might be added
B. Malicious code could be injected
C. Databases could be filled
D. All of the above
2. Which of the following options is a useful defense against database attacks?
A. Nonstandard ports
B. Firewalls
C.OS security
D. All of the above
3. What is XSS?
A. eXtensible Security Scanner 
B. Cross-site Scripting 
C. Both A and B 
D. Neither A nor B
4. What type of malware attempts to trick victims into ...
- Exam (elaborations)
- • 9 pages •
1. Why are database attacks that inject data a concern for organizations?
A. False data might be added
B. Malicious code could be injected
C. Databases could be filled
D. All of the above
2. Which of the following options is a useful defense against database attacks?
A. Nonstandard ports
B. Firewalls
C.OS security
D. All of the above
3. What is XSS?
A. eXtensible Security Scanner 
B. Cross-site Scripting 
C. Both A and B 
D. Neither A nor B
4. What type of malware attempts to trick victims into ...
STR 581 FINAL EXAM SET 1 NEW
1. Because practical considerations make job tryouts for all candidates infeasible, it is necessary to __________ the relative level of job performance for each candidate on the basis of available information.
predict
accept
assign
abandon 
2. Some studies indicate the best approach for transformational change may have the chief executive officer create an atmosphere for change
but let others decide how to initiate change
and begin establishing a vision
but carefully set limits for the program
a...
- Exam (elaborations)
- • 9 pages •
1. Because practical considerations make job tryouts for all candidates infeasible, it is necessary to __________ the relative level of job performance for each candidate on the basis of available information.
predict
accept
assign
abandon 
2. Some studies indicate the best approach for transformational change may have the chief executive officer create an atmosphere for change
but let others decide how to initiate change
and begin establishing a vision
but carefully set limits for the program
a...
CMIT 321 Final Exam
Question 1 1 / 1 point
__________ is the exploitation of an organization’s telephone, dial, and private branch exchange (PBX) system to infiltrate the internal network in order to abuse computing resources.
 War driving
 Line dialing
 PBX driving
 War dialing
View Feedback
Question 2 1 / 1 point
__________ cryptography is the most common method on the Internet for authenticating a message sender or encrypting a message.
 Symmetric
 Hash-based
 ...
- Exam (elaborations)
- • 46 pages •
Question 1 1 / 1 point
__________ is the exploitation of an organization’s telephone, dial, and private branch exchange (PBX) system to infiltrate the internal network in order to abuse computing resources.
 War driving
 Line dialing
 PBX driving
 War dialing
View Feedback
Question 2 1 / 1 point
__________ cryptography is the most common method on the Internet for authenticating a message sender or encrypting a message.
 Symmetric
 Hash-based
 ...
CIS430 Unit 8 Self Quiz C17 2017
Question 1
A check digit is a method of detecting incorrectly account numbers that are entered incorrectly.
True
False
Question 2
Tracing is a method used to verify the logical operations executed by a computer.
True
False
Question 3
Generalized audit software packages are owned by the auditor's client.
True
False
Question 4
In parallel simulation a program is created that does what the application program does. Transactions are reprocessed and the parallel simulation results are compared to the...
- Exam (elaborations)
- • 5 pages •
Question 1
A check digit is a method of detecting incorrectly account numbers that are entered incorrectly.
True
False
Question 2
Tracing is a method used to verify the logical operations executed by a computer.
True
False
Question 3
Generalized audit software packages are owned by the auditor's client.
True
False
Question 4
In parallel simulation a program is created that does what the application program does. Transactions are reprocessed and the parallel simulation results are compared to the...
CIS430 Unit 8 Quiz C17 2017
Question 1
A control designed to validate a transaction at the point of data entry is a. recalculation of
a record count.
a check digit.
checkpoints.
recalculation of hash total.
Question 2
Which of the following statements is true?
The black box approach to testing application controls is essentially auditing around the computer.
The white box approach audits through the computer and tests the application logic directly.
Both are true.
Both are false
Question 3
In an automated payroll processin...
- Exam (elaborations)
- • 4 pages •
Question 1
A control designed to validate a transaction at the point of data entry is a. recalculation of
a record count.
a check digit.
checkpoints.
recalculation of hash total.
Question 2
Which of the following statements is true?
The black box approach to testing application controls is essentially auditing around the computer.
The white box approach audits through the computer and tests the application logic directly.
Both are true.
Both are false
Question 3
In an automated payroll processin...
CIS430 Unit 8 Quiz C17 2017
Question 1
A control designed to validate a transaction at the point of data entry is a. recalculation of
a record count.
a check digit.
checkpoints.
recalculation of hash total.
Question 2
Which of the following statements is true?
The black box approach to testing application controls is essentially auditing around the computer.
The white box approach audits through the computer and tests the application logic directly.
Both are true.
Both are false.
Question 3
In an automated payroll processi...
- Exam (elaborations)
- • 4 pages •
Question 1
A control designed to validate a transaction at the point of data entry is a. recalculation of
a record count.
a check digit.
checkpoints.
recalculation of hash total.
Question 2
Which of the following statements is true?
The black box approach to testing application controls is essentially auditing around the computer.
The white box approach audits through the computer and tests the application logic directly.
Both are true.
Both are false.
Question 3
In an automated payroll processi...
CIS430 Unit 7 Self Quiz C16
Question 1
A software program that allows access to a system without going through the normal logon procedures is called back door.
True
False
Question 2
A software program that replicates itself in areas of idle memory until the system fails is called a trojan horse.
True
False
Response Feedback:
It is called a worm.
Question 3
The grandfather-parent-child (aka grandfather-father-son) backup technique is most appropriate for sequential batch systems.
True
False
Question 4
Encryption is the conv...
- Exam (elaborations)
- • 4 pages •
Question 1
A software program that allows access to a system without going through the normal logon procedures is called back door.
True
False
Question 2
A software program that replicates itself in areas of idle memory until the system fails is called a trojan horse.
True
False
Response Feedback:
It is called a worm.
Question 3
The grandfather-parent-child (aka grandfather-father-son) backup technique is most appropriate for sequential batch systems.
True
False
Question 4
Encryption is the conv...
CIS430 Unit 7 Quiz C16 2017
Question 1
In regard to data base backup the auditor’s objective is to verify that the database controls are adequate to facilitate the recovery of lost, destroyed or corrupted data.
True
False
Question 2
A user’s application may consist of several modules stored in separate memory locations, each with its own data. One module must not be allowed to destroy or corrupt another module. This is an objective of
operating system controls.
data resource controls.
computer center and security contr...
- Exam (elaborations)
- • 3 pages •
Question 1
In regard to data base backup the auditor’s objective is to verify that the database controls are adequate to facilitate the recovery of lost, destroyed or corrupted data.
True
False
Question 2
A user’s application may consist of several modules stored in separate memory locations, each with its own data. One module must not be allowed to destroy or corrupt another module. This is an objective of
operating system controls.
data resource controls.
computer center and security contr...
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