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✅ Researching Strategy & Marketing Summary | All articles 2021 ✅
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Purchase this extensive summary to pass the Researching Strategy & Marketing premaster course / University of Twente! Every article is summarized in one page so you will learn about the main thoughts of each article. I have summarized all 20 mandatory readings. Please be aware that the lecture slides are also important.

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  • Summary
  •  • 21 pages • 
  • by unistudent00 • 
  • uploaded  14-01-2021
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Thesis e-marketing strategy design & implementation European hotel improving occupancy
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A complete 4th year thesis dissertation from Saxion University Tourism Management. Subject: a large European hotelchain wants a successful e-marketing strategy and implementation plan. There is a large theoretical basis and fieldresearch. All fieldresearch questions and results are present. Objective: The increase of the occupancy level during the off season. Research question: How can Hotel X implement an e-marketing strategy so that the occupancy level rises during the off season from Novembe...

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  • Thesis
  •  • 153 pages • 
  • by danielemmen • 
  • uploaded  05-11-2020
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Period 2 Minor Business Administration: Managing Strategy and Marketing
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This bundle contains summaries of ALL LECTURES and ALL ARTICLES for Strategic Management, and ALL LECTURES and BOTH BOOKS for Corporate Social Responsibility at Universiteit van Amsterdam (2020/2021). This bundle should cover everything you need for both exams. PS: The SM Book is not included because I don't think it is necessary for the exam

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  •  • 5 items • 
  • by davidschouten • 
  • uploaded  06-12-2020
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MKTCB574 Competency3 Part1.docx Red Bull Distribution Company Strategic Marketing Plan University of Phoenix MKTCB/574: Marketing Social, Mobile, And Analytics Red Bull DistributionCompany Strategic Marketing Plan Part C: Market Strategy, Marketi
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MKTCB574 Competency3 P Red Bull Distribution Company Strategic Marketing Plan University of Phoenix MKTCB/574: Marketing Social, Mobile, And Analytics Red Bull DistributionCompany Strategic Marketing Plan Part C: Market Strategy, Marketing Channels, Implementation, and Monitoring New Target Markets Fitness Energy Younger generation consumers are more health conscious and focus on the functional aspect of beverages during purchase. The Vital Pharmaceuticals line of protein infused ene...

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  • Summary
  •  • 8 pages • 
  • by helperatsof1 • 
  • uploaded  26-01-2021
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MKT 435 Week 5 Impact of Online Crowdsourcing on Marketing Strategy Paper
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MKT 435 Week 5 Impact of Online Crowdsourcing on Marketing Strategy Paper Evaluate an online crowdsourcing site. Examples include, Dell’s Ideastorm, and Starbucks. Write a 750- to 1,050-word paper in which you review a crowdsourcing site. Marketing has evolved in its relationship to customers. Marketing to consumers has shifted to marketing for consumers. Marketing for consumers has the power to choose whether they want to create a dialogue. § How has the organization leading the crow...

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  • Answers
  •  • 7 pages • 
  • by AcademicAssignments • 
  • uploaded  05-06-2020
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Eerste periode Minor Business Administration: Managing Strategy and Marketing
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!!! The retailmarketing summary is in Dutch !!! Deze bundel bevat samenvattingen voor alle vakken van de eerste periode van de Minor Business Administration: Managing Strategy and Marketing aan de Universiteit van Amsterdam (UvA). De vakken zijn Cultural Industries (alle artikelen), Marketing (volledig boek), en Retail Marketing (volledig boek).

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  • Bundle
  •  • 3 items • 
  • by davidschouten • 
  • uploaded  16-10-2020
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Week 5 Paper.doc Impact of Online Crowdsourcing on Marketing Strategy MKT/435 Impact of Online Crowdsourcing on Marketing Strategy The purpose of this paper is to identify the impact that crowdsourcing has on marketing strategy and several other affe
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Week 5 P Impact of Online Crowdsourcing on Marketing Strategy MKT/435 Impact of Online Crowdsourcing on Marketing Strategy The purpose of this paper is to identify the impact that crowdsourcing has on marketing strategy and several other affects as well. This is a rather new idea that has gained extreme traction and has become extremely relevant in todays society. With the advent of the internet it is easier than ever for a company to be directly connected to consumers and experts which have...

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  • Summary
  •  • 7 pages • 
  • by helperatsof1 • 
  • uploaded  12-01-2021
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