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Managing Business Strategically - Articles Summary
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Summary of the following articles: (Session 1) 1. Teece, D.J. 2010. Business models, business strategy and innovation. Long Range Planning, 43(2-3): 172-194. 2. Rietveld, J. 2018. Creating and capturing value from freemium business models: A demand‐side perspective. Strategic Entrepreneurship Journal, 12(2): 171-193. 3. Casadesus-Masanell, R., & Ricart, J.E. 2011. How to design a winning business model. Harvard Business Review, 89(1-2): 100-107. (Session 2) 1. Eisenhardt, K., & Martin, J.A....

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  •  • 38 pages • 
  • by sydneystraver • 
  • uploaded  03-09-2019
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Managing business strategically - BMSM08 - Summary Lectures, Skills and Guest lecture
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This is a summary of the last four weeks. 6 modules, 2 skills lectures 1 guest lecture. This document is a guide to help you with the exam. Clear examples and straight forward explanation. Do not buy on sunday - this is a day to rest, reflect and give your heart time to think about the purpose of you life: Jesus Christ.

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  • Summary
  •  • 21 pages • 
  • by MariavanRoos • 
  • uploaded  23-09-2020
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Managing Innovation Strategically - Literature/Case Summary
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Summary of all the academic & cases articles for Managing Innovation Strategically: Topic 1 - 6: 1. Harvard Business Review (2002) “Inspiring Innovation.” Harvard Business Review, 80(8): pp. 39-49 E-article via Business Source Complete 2. Dyer, J. et al (2009) “The Innovator’s DNA.” Harvard Business Review, 87(12): pp. 60-67 E-article via Business Source Complete 3. Christensen, C. M. (1997) The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail. Boston, Mass.: Har...

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  •  • 45 pages • 
  • by sydneystraver • 
  • uploaded  28-03-2020
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Erasmus Rotterdam - Strategic Management Msc - SUMMARY MBS + CBS + CSG
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This is a summary of the courses: Managing Business Strategically, Changing Business strategically and Corporate Strategy and Growth. Inlcudes skills session + lecture summaries + explanation important terms + by CSG: videos. Do not buy on sunday - this is a day to rest, reflect and give your heart time to think about the purpose of you life.

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  • by MariavanRoos • 
  • uploaded  14-11-2020
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Exam 19 September 2017, questions and answers Marketing Management (Alliance University) Chapter 2 to Chapter 10
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Exam 19 September 2017, questions and answers Marketing Management (Alliance University) Chapter 2 to Chapter 10 Chapter 2: Developing Marketing Strategies and Plans GENERAL CONCEPT QUESTIONS Multiple Choice 66 Chapter 1: Marketing: Managing Profitable Customer Relationships 1. A key ingredient of the marketing management process is insightful, marketing strategies and plans that can guide marketing activities. a. creative b. measurable c. macro d. micro e. niche Page: 35 2. According to a chapt...

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  • Exam (elaborations)
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  • by ACEMYWORK • 
  • uploaded  05-08-2020
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Exam 19 September 2017, questions and answers Marketing Management (Alliance University) Chapter 2 to Chapter 10
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Exam 19 September 2017, questions and answers Marketing Management (Alliance University) Chapter 2 to Chapter 10 Chapter 2: Developing Marketing Strategies and Plans GENERAL CONCEPT QUESTIONS Multiple Choice 66 Chapter 1: Marketing: Managing Profitable Customer Relationships 1. A key ingredient of the marketing management process is insightful, marketing strategies and plans that can guide marketing activities. a. creative b. measurable c. macro d. micro e. niche Page: 35 2. Accor...

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  • Exam (elaborations)
  •  • 273 pages • 
  • by browsegradesdotcom • 
  • uploaded  14-10-2019
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