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Clear and compact summary of all lectures of the course 'Marketing', lectured at the Management Faculty at Radboud University. In English.
- Summary
- • 21 pages •
Clear and compact summary of all lectures of the course 'Marketing', lectured at the Management Faculty at Radboud University. In English.
This document contains all a summary from all the marketing lectures and the book. The author watched 100% of the lectures and red all the summary’s in the book. Do not buy on sunday. Six days you shall work, one day is rest.
- Book & Bundle
- Summary
- • 34 pages •
This document contains all a summary from all the marketing lectures and the book. The author watched 100% of the lectures and red all the summary’s in the book. Do not buy on sunday. Six days you shall work, one day is rest.
Summary of the following articles: • Tripsas, Mary (1997) Unraveling the process of creative destruction: complementary assets and incumbent survival in the typesetter industry, Strategic Management Journal, 18, 119-142. Hillebrand, Bas, Ron G.M. Kemp, and Edwin J. Nijssen (2011) Customer orientation and future market focus in NSD, Journal of Service Management, 22(1), 67-84. • Workman Jr, John P. (1993) Marketing’s limited role in new product development in one computer systems fir...
- Bundle
- Summary
- • 36 pages •
Summary of the following articles: • Tripsas, Mary (1997) Unraveling the process of creative destruction: complementary assets and incumbent survival in the typesetter industry, Strategic Management Journal, 18, 119-142. Hillebrand, Bas, Ron G.M. Kemp, and Edwin J. Nijssen (2011) Customer orientation and future market focus in NSD, Journal of Service Management, 22(1), 67-84. • Workman Jr, John P. (1993) Marketing’s limited role in new product development in one computer systems fir...
Summary (english) of the book Marketing - concepts and strategies (7th edition) including the chapters covered in the lectures Marketing (april - june 2019) at Radboud University Nijmegen, including chapters: 1, 2, 3, 7, 8, 9, 11, 5, 6, 10, 12, 20, 16, 17, 19, 14, 15, 18, and 24.
- Book & Bundle
- Summary
- • 102 pages •
Summary (english) of the book Marketing - concepts and strategies (7th edition) including the chapters covered in the lectures Marketing (april - june 2019) at Radboud University Nijmegen, including chapters: 1, 2, 3, 7, 8, 9, 11, 5, 6, 10, 12, 20, 16, 17, 19, 14, 15, 18, and 24.
Summary for Consumer Behavior course at Radboud University, includes exam-relevant chapters from the book, the articles, and lecture notes. Book: Hoyer, W.D., D.J. MacInnis and R. Pieters (2018), Consumer Behavior, 7e Edition, Boston, USA, Cengagelearning. [ISBN-number: 978-1-305-50727-2 Chapters 1,2,3,4,5,6,7,8,9,10, and 17 Articles: Briñol, P., Rucker, D. D., & Petty, R. E. (2015). Naïve theories about persuasion: Implications for information processing and consumer attitude change. Fransen...
- Book & Bundle
- Summary
- • 55 pages •
Summary for Consumer Behavior course at Radboud University, includes exam-relevant chapters from the book, the articles, and lecture notes. Book: Hoyer, W.D., D.J. MacInnis and R. Pieters (2018), Consumer Behavior, 7e Edition, Boston, USA, Cengagelearning. [ISBN-number: 978-1-305-50727-2 Chapters 1,2,3,4,5,6,7,8,9,10, and 17 Articles: Briñol, P., Rucker, D. D., & Petty, R. E. (2015). Naïve theories about persuasion: Implications for information processing and consumer attitude change. Fransen...
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Short but conclusive summary of all 18 articles of the course Marketing and Innovation for the masters Marketing and Innovation & Entrepreneurship
- Summary
- • 6 pages •
Short but conclusive summary of all 18 articles of the course Marketing and Innovation for the masters Marketing and Innovation & Entrepreneurship
Summary of H1 through 14 of the book strategic brand management for the course International Brand Management for the master marketing at Radboud University. Chapters are all exam relevant.
- Book
- Summary
- • 56 pages •
Summary of H1 through 14 of the book strategic brand management for the course International Brand Management for the master marketing at Radboud University. Chapters are all exam relevant.
Document contains: - 10 Lectures summaries - Chapters you need to know for the exam, marketing, concepts and strategies Good luck learning! Grouped by topic so you can easily keep an overview. Author has watched 100% of the lectures. Summary is in English. Don't buy on Sundays.
- Book & Bundle
- Summary
- • 34 pages •
Document contains: - 10 Lectures summaries - Chapters you need to know for the exam, marketing, concepts and strategies Good luck learning! Grouped by topic so you can easily keep an overview. Author has watched 100% of the lectures. Summary is in English. Don't buy on Sundays.
Alles los is: €34,89. Auteur heeft alles gehaald. Hele goede samenvattingen van 9 van de 10 vakken van de premaster Business Administration op de Radboud Universiteit. SHRM, Organisatieontwerp, Kwalitatieve onderzoeksmethodologie, statistics, O&E, Marketing, Strategie, Kwantitatieve onderzoeksmethodologie en BAFRO.
- Bundle
- • 11 items •
- Goede en complete samenvatting van alle artikelen OrganisatieOntwerp • Summary
- Goede en complete samenvatting alle 15 HC's opdrachten en tentamentips • Summary
- Goede complete samenvatting van alle hoorcolleges - 2019-2020 • Summary
- Explanation and Summary - Statistics instruction lectures • Summary
- Samenvatting en uitleg van alle instructie lectures - 2019/2020 • Summary
- And more ….
Alles los is: €34,89. Auteur heeft alles gehaald. Hele goede samenvattingen van 9 van de 10 vakken van de premaster Business Administration op de Radboud Universiteit. SHRM, Organisatieontwerp, Kwalitatieve onderzoeksmethodologie, statistics, O&E, Marketing, Strategie, Kwantitatieve onderzoeksmethodologie en BAFRO.
This is a summary of all the substance of the marketing lectures and the complete book “Marketing, concepts and strategies.” Grouped by subject. Easy to learn. The whole summary is in English, with sometimes a small NL explanation. The author looked at 100% of the lectures of 2020 and read all the summaries in the book. All content is relevant to the exam. No sale on Sundays.
- Book & Bundle
- Summary
- • 34 pages •
This is a summary of all the substance of the marketing lectures and the complete book “Marketing, concepts and strategies.” Grouped by subject. Easy to learn. The whole summary is in English, with sometimes a small NL explanation. The author looked at 100% of the lectures of 2020 and read all the summaries in the book. All content is relevant to the exam. No sale on Sundays.