Fahy Study guides, Class notes & Summaries

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Marketing Exam Questions Marketing Exam Questions
  • Marketing Exam Questions

  • Exam (elaborations) • 7 pages • 2019
  • This document contains exam questions for the marketing course. All the questions are multiple choice questions and the correct answers are given on the last page.
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1ZEUA0 New Product Marketing 2019-2020 Summary 1ZEUA0 New Product Marketing 2019-2020 Summary
  • 1ZEUA0 New Product Marketing 2019-2020 Summary

  • Summary • 60 pages • 2019
  • Summary of the TU/e course 1ZEUA0 New Product Marketing. Also summary of the book Foundations of marketing used for this course. Book Slides. 60 pages
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BUSINESS MANAGEMENT BUSINESS MANAGEMENT
  • BUSINESS MANAGEMENT

  • Essay • 7 pages • 2021
  • BUSNESS MANAGEMENT PAPER
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Principles of Marketing (POM) Full Year Lecture and Reading Notes Principles of Marketing (POM) Full Year Lecture and Reading Notes
  • Principles of Marketing (POM) Full Year Lecture and Reading Notes

  • Class notes • 33 pages • 2020
  • Full-year POM (Marketing) Lecture notes. All key terms are indicated along with the pages that need to be read for the respective lecture. The notes also include information from the textbook.
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Summary of book Foundations of Marketing 5th edition and lecture slides Summary of book Foundations of Marketing 5th edition and lecture slides
  • Summary of book Foundations of Marketing 5th edition and lecture slides

  • Summary • 67 pages • 2018
  • Summary of the book and lecture slides combined. Book: Foundations of Marketing by Fahy and Jobber, fifth edition Lecture slides: Course 1ZEUA0 New Product Marketing
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Marketing samenvatting Marketing samenvatting
  • Marketing samenvatting

  • Summary • 26 pages • 2020
  • This summary provides, the basics for (global)marketing, and in relation to strategy
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Marketing Lectures and Chapters Summary Marketing Lectures and Chapters Summary
  • Marketing Lectures and Chapters Summary

  • Summary • 33 pages • 2019
  • This is a summary of the lectures given in the course 'Marketing' during the academic year 2019/2020. Additionally, the chapters from the corresponding book (Foundations of Marketing by John Fahy and David Jobber) are summarized.
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Summary: New Product Marketing (Foundations of Marketing by John Fahy & David Jobber)
  • Summary: New Product Marketing (Foundations of Marketing by John Fahy & David Jobber)

  • Summary • 55 pages • 2018
  • This is an English summary of the book 'Foundations of Marketing, by John Fahy & David Jobber (fifth edition)'. This book is used for the course 'New Product Marketing' (1ZEAU0) at the Technical University of Eindhoven (TUe). The summary contains all important parts of the book from chapter 1 up to 12. It is easy to read through and includes figures and tables to clarify terms and theories.
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SVT new product marketing SVT new product marketing
  • SVT new product marketing

  • Summary • 36 pages • 2018
  • Summary for USE new product marketing
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