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Summary Marketing Management ISBN: 9781292092621, Marketing (incl. all additional summaries for course)
- Summary • 82 pages • 2022
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- $9.91
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Includes the summary of the Marketing Management book and other course material. This is all relevant theory for this course. The summary is elaborate and can therefore be used as a substitute for reading the book. 
 
Main book: Marketing Management. Chapter 1-6, 9-11, 16, 19-22
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Assignment Strategic Marketing (Y-616-2732) Marketing Management, Global Edition, ISBN: 9781292092621
- Essay • 22 pages • 2021
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- $39.06
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Word limit: 4000 words 
About the Assignment 
Research the following two products 
· Lenovo Laptop 
· Apple Laptop 
Visit stores, observe the displays and talk to salespeople, examine the products and their marketing communications and read expert and consumer reviews. Take careful notes of your observations and complete the following tasks. 
Task 
Answer the following questions. Use tables and diagrams as much as possible. Use theory to structure your discussion and the data y...
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TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION BY PHILIP KOTLER (Updated version, 2020/2021)
- Exam (elaborations) • 886 pages • 2021
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Available in package deal
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- $16.49
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TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION BY PHILIP KOTLER (Updated version, 2020/2021) 
TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION BY PHILIP KOTLER 
Marketing Management
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Marketing summary (marketing management)
- Class notes • 32 pages • 2021
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- $7.15
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This is a summary of the lectures for the course marketing.
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Full lectures typed. Management part. BMO24306
- Class notes • 47 pages • 2021
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- $4.40
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college notes with images of important graphs and tables. There are literal quotes from the teacher.
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STUDY GUIDE MARKETING ERASMUS UNIVERSITY COLLEGE 2020 Marketing Management Kotler and Keller, Samenvatting, Summary
- Summary • 83 pages • 2020
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- $7.15
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This study guide will help you with the course Marketing at EUC. It is therefore designed specifically for EUC students. Good luck with your exams! 
It is based on the book Marketing Management from Kotler and Ketler 15th edition. 
Chapter 1, 2, 3, 4, 5, 6, 8, 9, 10, 11, 13, 16, 19, 20 are the chapter that are in this summary. 
 
Deze samenvatting zal je helpen met het vak Marketing van EUC. Het is specifiek voor EUC studenten, maar het kan jouw ook helpen! Veel success met je tentamen. 
De sa...
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Marketing Management Notes
- Summary • 13 pages • 2020
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- $6.60
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Textbook notes from all weeks
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Marketing Full Summary. Grade: 8
- Summary • 40 pages • 2019
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Available in package deal
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- $7.15
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Summary for the Endterm for Marketing.
Book: Marketing Management - Kotler & Keller.
Bachelor Business Administration, UvA, second year.
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BMO-24306 / MST-24306 Marketing summary of the lectures
- Summary • 95 pages • 2019
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- $7.37
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BMO-24306 / MST-24306 Summary of the lectures of Frans Verhees (marketing part)
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Best Buy Case Study
- Case • 5 pages • 2019
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- $7.49
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Select one of the three case studies listed below, which can be found in your textbook. Evaluate the case of your choice, and respond to each of the questions below using both theory and practical managerial thinking as well as supporting research.

Option 3: Best Buy 

1. What were the keys to Best Buy’s success? How have they differentiated themselves?

2. What pricing model has Best Buy adopted?

3. What are the challenges it faces in today’s retail environment from both ...
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