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Marketing Management
Exam (elaborations) • 43
pages
• 2021
1)	Which of the following statements about marketing is true?



2)	 	is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value.



3)	Identify the correct statement about marketing management.
1)	Which of the following statements about marketing is true?



2)	 	is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value.



3)	Identify the correct statement about marketing management.
1.	In SWOT analysis, strengths and weaknesses are most easily identified by looking:

2.	In SWOT analysis, strengths and weaknesses are most easily identified by looking:

3.	Which of the following does not represent a possible opportunity for a manufacturing firm as a part of SWOT analysis?
Cost Management A Strategic Emphasis
Last document update:
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1.	In SWOT analysis, strengths and weaknesses are most easily identified by looking:

2.	In SWOT analysis, strengths and weaknesses are most easily identified by looking:

3.	Which of the following does not represent a possible opportunity for a manufacturing firm as a part of SWOT analysis?
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