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Advertising and Promotion: an Integrated Marketing Communications Perspective Chapter 12
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Comprehensive notes on chapter 12 of Advertising and Promotion: an Integrated Marketing Communications Perspective.
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Advertising and Promotion: an Integrated Marketing Communications Perspective Chapter 17
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Comprehensive notes on chapter 17 of Advertising and Promotion: an Integrated Marketing Communications Perspective.
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Advertising and Promotion: an Integrated Marketing Communications Perspective Chapter 8
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Comprehensive notes on chapter 8 of Advertising and Promotion: an Integrated Marketing Communications Perspective.
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