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Business to Business Marketing MNM2604

University of South Africa (Unisa)

Here are the best resources to pass Business to Business Marketing MNM2604. Find Business to Business Marketing MNM2604 study guides, notes, assignments, and much more.

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MNM2604 ASSESSMENT 02 SEMESTER 02 2025 QUESTION 3 (10 marks) Based on the discussion of the product life cycle (PLC) in chapter 6 in the textbook, evaluate the five (5) stages in the product life cycle and explain how Imperial Logistics may practically

  • Essay

    MNM2604 ASSESSMENT 02 SEMESTER 02 2025 QUESTION 3 (10 marks) Based on the discussion of the product life cycle (PLC) in chapter 6 in the textbook, evaluate the five (5) stages in the product life cycle and explain how Imperial Logistics may practically

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    2025/2026
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  • MNM2604 ASSESSMENT 02 SEMESTER 02 2025 QUESTION 3 (10 marks) Based on the discussion of the product life cycle (PLC) in chapter 6 in the textbook, evaluate the five (5) stages in the product life cycle and explain how Imperial Logistics may practically apply the stages of the PLC in its business (10 marks will be awarded for practical application).
  • eliteacademicinstitute
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MNM2604 ASSESSMENT 02 SEMESTER 02 2025 QUESTION 2 (10 marks) Based on the discussion on segmenting of business market

  • Essay

    MNM2604 ASSESSMENT 02 SEMESTER 02 2025 QUESTION 2 (10 marks) Based on the discussion on segmenting of business market

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    September 2025
    2025/2026
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  • MNM2604 ASSESSMENT 02 SEMESTER 02 2025 QUESTION 2 (10 marks) Based on the discussion on segmenting of business markets in LU 5 and the textbook, provide a brief discussion of macro and micro segmentation criteria (6 marks for theoretical discussion). Evaluate the macro and micro segmentation criteria that will be adopted by Imperial Logistics (2 mark fo...
  • BMZAcademy
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MNM2604 ASSESSMENT 02 SEMESTER 02 2025 QUESTION 1 (12 marks) Based on the market research in learning unit 4, evaluate the primary a

  • Essay

    MNM2604 ASSESSMENT 02 SEMESTER 02 2025 QUESTION 1 (12 marks) Based on the market research in learning unit 4, evaluate the primary a

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    September 2025
    2025/2026
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  • MNM2604 ASSESSMENT 02 SEMESTER 02 2025 QUESTION 1 (12 marks) Based on the market research in learning unit 4, evaluate the primary and secondary research approach that Imperial Logistics may consider (3 marks for each theoretical discussion on the research approach). Indicate how Imperial Logistics can use both the primary and the secondary research approach (6 mark...
  • excelgateinstitute
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MNM2604 ASSESSMENT 2 SEMESTER 1 2024

  • Exam (elaborations)

    MNM2604 ASSESSMENT 2 SEMESTER 1 2024

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    April 2024
    2023/2024
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  • MNM2604 ASSESSMENT 2 SEMESTER 1 2024 Describe the four (4) types of business-to-business customers that Europcar can approach for car hiring services (3 marks each for theory discussion of the two categories). Under which one of the two categories does Europcar fall? Justify your answer based on the case study (3 marks for practical application). A poor discussion of the theory without in-text referencing or incorrect referencing will result in loss of marks. Poor or a lack of practical appli...
  • passmatetutorials
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MNM2604 ASSESSMENT 2 SEMESTER 1 20241.1 Describe the four (4) types of business-to-business customers that Europcar can approach for car hiring services (3 marks each for theory discussion of the two categories). Under which one of the two categories does

  • Essay

    MNM2604 ASSESSMENT 2 SEMESTER 1 20241.1 Describe the four (4) types of business-to-business customers that Europcar can approach for car hiring services (3 marks each for theory discussion of the two categories). Under which one of the two categories does

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    April 2024
    2023/2024
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  • MNM2604 ASSESSMENT 2 SEMESTER 1 2024 1.1 Describe the four (4) types of business-to-business customers that Europcar can approach for car hiring services (3 marks each for theory discussion of the two categories). Under which one of the two categories does Europcar fall? Justify your answer based on the case study (3 marks for practical application).………………………………………………………. Europcar wants to buy a fleet of new vehicles to expand its operations in Sou...
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MNM2604 ASSIGNMENT 04 SEMESTER 2 2022

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    MNM2604 ASSIGNMENT 04 SEMESTER 2 2022

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    October 2022
    2022/2023
  • A well written MNM2604 assignment 04 for second semester of 2022
  • metrics23
    $6.45 More Info
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