Universiteit van Amsterdam · Master Business Administration Marketing · Theories of Marketing (6314M0185Y)

Here are the best resources to pass Theories of Marketing (6314M0185Y) at Universiteit van Amsterdam. Find Theories of Marketing (6314M0185Y) study guides, notes, assignments, and much more. We also have lots of notes, study guides, and study notes available for Master Business Administration Marketing at Universiteit van Amsterdam.

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This is a comprehensive document containing all essential lecture notes, article summaries (27!) and 100-pages lecture slides (slide/A4page) that are required to ace your exam. What's make this file different than most of the offerings out there is that it contains discussion notes, example exam Q&A's and a proper summary (paper motive, MRQ, key concepts, results and implications) structure. This document is a result of a week's hard work, boiling down all lectures slides, discussion, assignment...

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  •  • 159 pages • 
  • by isabellechow • 
  • uploaded  05-04-2020
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Lectures + Summary of the articles of Theories of Marketing

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These are my lecture notes, which build on my summary of the lectures. Combining both should give you information about all the required study materials.

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  •  • 2 items • 
  • by floorxjacobs • 
  • uploaded  18-10-2019
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