Tilburg University · Marketing Management · Customer Analytics

Here are the best resources to pass Customer Analytics at Tilburg University. Find Customer Analytics study guides, notes, assignments, and much more. We also have lots of notes, study guides, and study notes available for Marketing Management at Tilburg University.

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Semester 2 Customer Analytics & Conjoint Analysis
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Hereby a bundle of my extensive summary of Conjoint Analysis (including flashcards) and Customer Analytics. Also available separately!

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  • Bundle
  •  • 3 items • 
  • by Mirtevanschaijk • 
  • uploaded  05-11-2018
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Summary Customer Analytics 2016-17
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This summary comprises the content of the lecture slides explanations given by the lecturer (Customer Analytics, George Knox, 2016-17). Lectures have been recorded, so the explanations on the concepts and techniques in the summary are described extensively. This document also includes summaries of the web lectures and step-by-step guides for the different analyses in SPSS/Excel.

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  • Class notes
  •  • 31 pages • 
  • by phihu • 
  • uploaded  02-06-2017
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Customer Analytics, Slides + Notes, JIT and Papers for EXAM
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This document includes: 1. Notes and Slides all lectures (1-10) 2. JIT Assignments with answers (3) 3. Summary of the obligatory papers (1-8, last paper misses). Please note that the last paper misses since I was not able to find the correct version. However, it was discussed rather detailed in lecture 9.

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  •  • 2 items • 
  • by liekeneijens • 
  • uploaded  31-05-2016
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Customer Analytics, Summary Obligatory Papers (1-8, last paper misses)
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Summary of the obligatory papers (1-8, last one misses) from the course Customer Analytics. This document contains rather compact summaries of papers 1-8. Please note that the last paper is not included since I was not able to find the correct version of the paper (only one with 64 pages...). However, luckily this paper was discussed in the lectures rather detailed.

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  •  Bundle
  • Summary
  •  • 23 pages • 
  • by liekeneijens • 
  • uploaded  31-05-2016
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