Destination Marketing

Saxion Hogeschool (Saxion)

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chapter 11 - promotion in the digital environment; communication to the consumer
  • chapter 11 - promotion in the digital environment; communication to the consumer

  • Summary • 9 pages • 2019
  • Destination marketing - Samenvatting - deel 3 - digital marketing mix - hoofdstuk 11 -promotion in the digital environment; communication to the consumer Destination marketing - Summary - part 3 - digital marketing mix - chapter 11 - promotion in the digital environment; communication to the consumer
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chapter 10 - place and the digital environment; convenience to the consumer
  • chapter 10 - place and the digital environment; convenience to the consumer

  • Summary • 7 pages • 2019
  • Destination marketing - Samenvatting - deel 3 - digital marketing mix - hoofdstuk 10 -place and the digital environment; conveniece to the consumer Destination marketing - Summary - part 3 - digital marketing mix - chapter 10 - place and the digital environment; conveniece to the consumer
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chapter 9 - pricing in the digital environment; costs to the consumer
  • chapter 9 - pricing in the digital environment; costs to the consumer

  • Summary • 8 pages • 2019
  • Destination marketing - Samenvatting - deel 3 - digital marketing mix - hoofdstuk 9 -pricing in the digital environment; costs to the consumer Destination marketing - Summary - part 3 - digital marketing mix - chapter 9 - pricing in the digital environment; costs to the consumer
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chapter 8.1 + 8.2 - products in the digital environment; customer needs & wants
  • chapter 8.1 + 8.2 - products in the digital environment; customer needs & wants

  • Summary • 8 pages • 2019
  • Destination marketing - Samenvatting - deel 3 - digital marketing mix - hoofdstuk 8.1 8.2 - products in the digital environment; customer needs & wants Destination marketing - Summary - part 3 - digital marketing mix - chapter 8.1 8.2 - products in the digital environment; customer needs & wants
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chapter 6.1 + 6.2 - strategies for the digital channel
  • chapter 6.1 + 6.2 - strategies for the digital channel

  • Summary • 8 pages • 2019
  • Destination marketing - Samenvatting - deel 2 - digital marketing strategy - hoofdstuk 6.1 6.2 - strategies for the digital channel Destination marketing - Summary - part 2 - digital marketing strategy - chapter 6.1 6.2 - strategies for the digital channel
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chapter 1 - digital buying behaviour
  • chapter 1 - digital buying behaviour

  • Summary • 11 pages • 2019
  • Destination marketing - Samenvatting - deel 1 - digital consumer behaviour - hoofdstuk 1 - digital buying behaviour Destination marketing - Summary - part 1 - digital consumer behavior - chapter 1 - digital buying behavior
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chapter 5 - analyzing the digital business environment
  • chapter 5 - analyzing the digital business environment

  • Summary • 10 pages • 2019
  • Destination marketing - Samenvatting - deel 2 - digital marketing strategy - hoofdstuk 5 - analyzing the digital business environment Destination marketing - Summary - part 2 - digital marketing strategy - chapter 5 - analyzing the digital business environment
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