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  3. Marketing Management (EBC2009)

Marketing Management

Maastricht University (UM)

Here are the best resources to pass Marketing Management. Find Marketing Management study guides, notes, assignments, and much more.

Popular textbooks

Marketing

Marketing

Michael R. Solomon, Greg W. Marshall

1 documents

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Samenvatting Marketing Management (EBC2009)

  • Samenvatting Marketing Management (EBC2009)

  • Summary • 28 pages • 2020
  • Samenvatting Marketing Management Maastricht University IB
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  • $9.32
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Marketing Management Summary

  • Marketing Management Summary

  • Summary • 16 pages • 2018
  • This is a summary of all the relevant chapters for marketing management, given in the second year of International Business. It covers the exam-relevant chapters of the book 'Marketing Management custom edition for Maastricht University' compiled by Tim Hilken. Summarised chapters: CH8 Product, branding and packaging decisions; CH9 Developing new products; CH11 Services: the intangible product; CH13 Pricing concepts for establishing value; CH15 Retailing and omnichannel marketing; CH16 Adverti...
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Summary Marketing Management Book and Articles

  • Summary Marketing Management Book and Articles

  • Summary • 19 pages • 2017
  • Overview of the theoretical material for the marketing management exam.
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  • $6.03
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Marketing Management Summary

  • Marketing Management Summary

  • Summary • 46 pages • 2016
  • Summary of the course Marketing Management
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  • $4.92
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Mind map entire course

  • Mind map entire course

  • Visual • 1 pages • 2015
  • Mind map of everything that is relevant for the course
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  • $3.83
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Customised Marketing Book, Lectures and Articles

  • Customised Marketing Book, Lectures and Articles

  • Summary • 20 pages • 2015
  • Summary of the customised marketing book (chapter 1-5), the lecture and the articles, in depth!
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  • $3.83
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Summary Marketing Management (Book Research Methods for Business)

  • Summary Marketing Management (Book Research Methods for Business)

  • Summary • 8 pages • 2015
  • Summary of the Research part of the course Marketing Management, period 2 year 2 IB. If you have any questions, feel free to send me a message!
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Summary Marketing Management (Book Marketing: Real People, Real Decisions)

  • Summary Marketing Management (Book Marketing: Real People, Real Decisions)

  • Summary • 22 pages • 2015
  • Summary of the marketing part of the course Marketing Management, period 2 year 2 IB. If you have any questions, feel free to send me a message!
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Marketing Management Summary - Solomon Marketing Management Summary - Solomon

  • Marketing Management Summary - Solomon

  • Summary • 25 pages • 2015
  • Uitgebreide samenvatting
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  • $8.77
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Research methods for business - Sekaran and Bougie

  • Research methods for business - Sekaran and Bougie

  • Summary • 6 pages • 2013
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  • $7.12
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